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1.
The merchants of cool / produced by Barak Goodman, Rachel Dretzin ; directed by Barak Goodman ; written by Rachel Dretzin ; a Frontline co-production with 10/20 Productions, LLC ; WGBH Educational Foundation ; WGBH Boston. [print] by
Material type: Film Film; Type of visual material: videorecording ; Audience: General;
Publisher number:
  • FROL-6909
Publication details: [Boston, Massachusetts] : WGBH Educational Foundation : 2001; Distributed by PBS Home Video, 2001
Other title:
  • Frontline : the merchants of cool
Availability: Not available: G. Allen Fleece Library: Withdrawn (1).

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2.
Understanding brands / produced and directed by Kurt Breitenmoser ; written by Luke Preston. [print] by
Material type: Film Film; Type of visual material: videorecording
Language: English Original language: English Subtitle language: English
Publisher number:
  • FFH 42209 Films for the Humanities and Sciences
Publication details: New York : Films for the Humanities and Sciences [(c)2010
Availability: Items available for loan: G. Allen Fleece Library (1)Location, call number: Multimedia - Second Floor HD69.B7.U534 2010.

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3.
The big moo: stop trying to be perfect and start being remarkable / the Group of 33 ; edited by Seth Godin. [print] by
Material type: Sound Sound; Literary form:
Publication details: [Old Saybrook, Connecticut] : Tantor, (c)2005
Other title:
  • Stop trying to be perfect and start being remarkable
Availability: Items available for loan: G. Allen Fleece Library (1)Location, call number: Multimedia - Second Floor HF5415.B448 2005.

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4.
Marketing your business : a guide to developing a strategic marketing plan / Ronald A. Nykiel, PhD. by Series: Best business books
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: New York : Routledge, (c)2011
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (2)Location, call number: Online HF., ...

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5.
Marketing information : a strategic guide for business and finance libraries / Wendy Diamond, Michael R. Oppenheim. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Binghamton, NY : Haworth Information Press : Routledge, (c)2004
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (2)Location, call number: Online HF., ...

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6.
The market research toolbox : a concise guide for beginners / Edward F. McQuarrie. [print] by
Edition: Fourth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Los Angeles, California : SAGE, (c)2016
Availability: Items available for loan: G. Allen Fleece Library (1)Location, call number: Circulating Collection - First Floor HF5415.2.M378.M375 2016.
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7.
Un siècle de propagande ? Information.Communication. Marketing gouvernemental / Robert Bernier ; preface de Gary Evans. [print] by Series: Book collections on Project MUSE
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Sainte-Foy, Quebec, Canada : Presses de l'Universite du Quebec, [(c)2001; Baltimore, Maryland : Project MUSE, 2013
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (2)Location, call number: Online JFM, ...

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8.
Advertising, promotion & supplemental aspects of integrated marketing communications / Terence A. Shimp. [print] by
Edition: sixth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : Thomson South-Western, (c)2003
Other title:
  • Advertising, promotion, and supplemental aspects of integrated marketing communications
Availability: Items available for loan: G. Allen Fleece Library (1)Location, call number: Circulating Collection - First Floor HF5415.123.S556.A384 2003.

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9.
Global marketing and advertising : understanding cultural paradoxes / Marieke de Mooij. [print] by
Edition: Fourth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Los Angeles : SAGE Publications, Incorporated, (c)2014
Availability: Items available for loan: G. Allen Fleece Library (1)Location, call number: Circulating Collection - First Floor HF5415.127.M817.G563 2014.
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10.
No cover image available
Social media marketing algorithms : constant passive income online over time through YouTube , Tik Tok, Instagram and Twitch account ; build your personal branding and become a successful influencer. / Mark Dallas. [print] by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Publisher: [Place of publication not identified] : Mark Dallas, (c)2021
Availability: Items available for loan: G. Allen Fleece Library (1)Location, call number: Circulating Collection - First Floor HF5415.D355.S635 2021.
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11.
No cover image available
Engaging Gen Z : Lessons to Effectively Engage Generation Z via Marketing, Social Media, Retail, Work and School / Mark Beal, Michael Pankowski. [print] by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Toms River, New Jersey : Mark Beal Media, LLC, [(c)2020
Availability: Items available for loan: G. Allen Fleece Library (2)Location, call number: Circulating Collection - First Floor HF5551.B435.E543 2020, ...
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12.
Business Essentials [print] by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 2019, Pearson
Availability: Items available for loan: G. Allen Fleece Library (1)Location, call number: Circulating Collection - First Floor HD70.E247.B875 2019.

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13.
Sports and entertainment marketing / Ken Kaser, Dotty Boen Oelkers. [print] by
Edition: 4e, Precisions Exam edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: United States : South-Western/Cengage Learning, (c)2019
Availability: Items available for loan: G. Allen Fleece Library (1)Location, call number: Circulating Collection - First Floor GV716.K36 2019.
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14.
Marketing / James L. Burrow [print] by
Edition: fifth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago, Illinois: Cengage, (c)2021
Availability: Items available for loan: G. Allen Fleece Library (1)Location, call number: Circulating Collection - First Floor HF5415.B972.M375 2021.
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15.
Marketing dynamics / Brenda Clark, Cynthia Gendall Basteri, Chris Gassen, Michelle Walker. [print] by
Edition: Fourth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Tinley Park, Illinois : Goodheart-Willcox Company, Incorporated, (c)2019
Availability: Items available for loan: G. Allen Fleece Library (1)Location, call number: Circulating Collection - First Floor HF5415.C592.M375 2019.
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16.
Principles of marketing / Lisa Mulka ; contributors, Leah Ball, Stacey Dadd, Ally Jacques, Mandy Lange. [print] by
Edition: First edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Warwick, Rhode Island: B.E. Publishing, (c)2019
Availability: Items available for loan: G. Allen Fleece Library (1)Location, call number: Circulating Collection - First Floor HF5451.M947.P756 2019.
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17.
Marketing plans in action : a step-by-step guide for libraries, archives, and cultural organizations / Amanda L. Goodman. [print] by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago : AlabamaA Editions, [(c)2019
Availability: Items available for loan: G. Allen Fleece Library (1)Location, call number: Circulating Collection - First Floor Z716.3.G653.M375 2019.
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18.
Library marketing and communications : strategies to increase relevance and results / Cordelia Anderson. [print] by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago : AlabamaA Editions, [(c)2020
Availability: Items available for loan: G. Allen Fleece Library (1)Location, call number: Circulating Collection - First Floor Z716.3.A545.L537 2020.
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19.
Winning the battle for attention : internet marketing for small business / Stuart Atkins. Illustrations by Jamie Lee Sugarman. [print] by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: San Bernardino, California : Atkins Marketing Solutions, [(c)2015
Other title:
  • Internet marketing for small business
Availability: Items available for loan: G. Allen Fleece Library (1)Location, call number: Circulating Collection - First Floor HF5415.1265.A85 2015.

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20.
Brand management / edited by Francesca Dall'Olmo Riley. [print] by Series: SAGE library of marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Los Angeles : SAGE, [(c)2010
Availability: Items available for loan: G. Allen Fleece Library (4)Location, call number: Circulating Collection - First Floor HD69.B7B7235 2010, ...

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