Why ads work : the power of self- deception. [print]
Material type:
FilmPublication details: Lake Zurich, Illinois : The Learning Seed, (c)1996.Description: 1 videocassette (23 min.) : sound, color ; 1/2 inContent type: - two-dimensional moving image
- video
- videocassette
- HF5822.L438.W493 1996
- HF5822
- COPYRIGHT NOT covered - Click this link to request copyright permission:
- Script: Jeffrey Schrank.
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Multi-media (10-day check-out)
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G. Allen Fleece Library MULTIMEDIA | Non-fiction | HF5822.W48 1996 (Browse shelf(Opens below)) | 1 | 31923001519111 |
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| HF5549.L65 2006 How to delegate work and ensure it's done right. | HF5822.C73 2006 Cracking the advertising code / | HF5822.M425 2001 The merchants of cool / | HF5822.W48 1996 Why ads work : the power of self- deception. | HF5822.W5 2002 Why you buy : 21st century advertising / | HF6161.B4I53 2006 In brands we trust / | HG179.I87 2009 It's a new day for financial freedom : freedom from the bondage of debt. |
Script: Jeffrey Schrank.
Study proposes that ads rarely lie, but merely allow much room for self-deception. Video is designed to assist viewers in re-training their powers of critical thinking.
COPYRIGHT NOT covered - Click this link to request copyright permission:
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