Why ads work : the power of self- deception. [print]
Material type: FilmPublication details: Lake Zurich, Illinois : The Learning Seed, (c)1996.Description: 1 videocassette (23 min.) : sound, color ; 1/2 inContent type:- two-dimensional moving image
- video
- videocassette
- HF5822.L438.W493 1996
- HF5822
- COPYRIGHT NOT covered - Click this link to request copyright permission:
- Script: Jeffrey Schrank.
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Multi-media (10-day check-out) | G. Allen Fleece Library MULTIMEDIA | Non-fiction | HF5822.W48 1996 (Browse shelf(Opens below)) | 1 | 31923001519111 |
Script: Jeffrey Schrank.
Study proposes that ads rarely lie, but merely allow much room for self-deception. Video is designed to assist viewers in re-training their powers of critical thinking.
COPYRIGHT NOT covered - Click this link to request copyright permission:
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