Sales and market forecasting for entrepreneurs / Tim Berry.
Material type: TextPublisher number: 1 | BEPSeries: Small business management and entrepreneurship collectionPublisher: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2010.]Edition: 1st edDescription: 1 electronic text (137 pages : illustrations) : digital fileContent type:- text
- computer
- online resource
- 9781606490426
- Sales forecasting
- Sales forecasting
- Sales forecast
- Forecast
- Business forecast
- Business plan
- Business planning
- Entrepreneurship
- Small business
- Small business management
- Plan vs. actual
- Variance
- Market segmentation
- Diffusion model
- Bottom-up forecast
- Top-down forecast
- Market forecast
- Market forecasting
- Moving average
- Weighted moving average
- New product forecast
- New business forecast
- Simple linear regression
- Unit sales
- Direct cost of sales
- Gross margin
- Variable cost
- HF5415.2
- COPYRIGHT NOT covered - Click this link to request copyright permission: https://lib.ciu.edu/copyright-request-form
Item type | Current library | Collection | Call number | URL | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) | G. Allen Fleece Library ONLINE | HF5415.2 (Browse shelf(Opens below)) | Link to resource | Available | BEP10373440 | |||
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) | G. Allen Fleece Library | Non-fiction | HF5415.2 (Browse shelf(Opens below)) | Link to resource | Available | 10373440 |
Includes index.
Chapter 1. Why bother -- Chapter 2. About forecasting -- Chapter 3. Educating your guesses -- Chapter 4. Trees from the forest -- Chapter 5. Forest from the trees -- Chapter 6. S curves and the product life cycle -- Chapter 7. Strategic interactive model -- Chapter 8. Technical analysis -- Chapter 9. Managing a forecast -- Chapter 10. Spreadsheet tips and traps -- Index.
Access restricted to authorized users and institutions.
This book is about pragmatic, management-oriented sales forecasting for entrepreneurs, small business owners, and middle managers faced with the kind of practical management problems that forecasting can help prevent. Its main focus is the real-world sales forecast done almost every day, not using technical analysis or sophisticated forecasting techniques, but rather common sense, experience, and industry knowledge. This is forecasting that respects the educated guess. The book is written for entrepreneurs and managers to help with practical and commonplace management issues. The sales forecast is a vital tool for management, even though it's likely to be wrong. It becomes the foundation of the expense budgets and, through that, cash management.
COPYRIGHT NOT covered - Click this link to request copyright permission:
https://lib.ciu.edu/copyright-request-form
Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.
Title from PDF t.p. (viewed on June 7, 2010).
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