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Radio, TV, and cable programming / Herbert H. Howard, Michael S. Kievman, Barbara A. Moore. [print]

By:

Howard, Herbert H [Author]

Contributor(s):

Material type: Text

text

Media type:

unmediated

Carrier type:

volume

Subject(s):

LOC classification:

PN1991.H849.R335 1994

Available additional physical forms:

Contents:

Preface Michael S. Kievman -- An introduction to Radio, TV, and Cable Programming -- Broadcast Programming: A Historical Perspective -- The Role of Regulation in Programming -- Managing the Program Department -- Broadcasting's All-Important Audience -- Program Planning: Appeals and Structure -- Commercial Television Programming -- Programming the Commercial Radio Station -- Programming the Public Broadcast Station -- Cable Programming -- Program Criticism -- The Future of Broadcast Programming.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Circulating Book (checkout times vary with patron status)	G. Allen Fleece Library WITHDRAWN	Non-fiction	PN1991.55.H68 1994 (Browse shelf(Opens below))	1		31923000882239

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Previous	PN1991.3.U6M31979 Don't touch that dial! : Radio programming in American life, 1920-1960 /	PN1991.5.A2 1969 Handbook of broadcasting; the fundamentals of radio and television	PN1991.5.C45 1971 Television and radio	PN1991.55.H68 1994 Radio, TV, and cable programming /	PN1991.75.A33 1995 Introduction to radio : production and programming /	PN1991.75.H6 1974 Radio production techniques.	PN1991.8.A6H9 1971 Television and radio announcing	Next

Rev. edition of: Radio and TV programming. c1983.

Includes bibliographies and index.

-- Preface Michael S. Kievman -- An introduction to Radio, TV, and Cable Programming -- Broadcast Programming: A Historical Perspective -- The Role of Regulation in Programming -- Managing the Program Department -- Broadcasting's All-Important Audience -- Program Planning: Appeals and Structure -- Commercial Television Programming -- Programming the Commercial Radio Station -- Programming the Public Broadcast Station -- Cable Programming -- Program Criticism -- The Future of Broadcast Programming.

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