Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves / Adam L. Penenberg. [print]
Material type: TextPublication details: New York : Hyperion, (c)2009.Edition: first editionDescription: ix, 274 pages : illustrations ; 25 cmContent type:- text
- unmediated
- volume
- 9781401323493
- 1401323499
- HF5827.95.V573 2009
- COPYRIGHT NOT covered - Click this link to request copyright permission:
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Circulating Book (checkout times vary with patron status) | G. Allen Fleece Library Circulating Collection - First Floor | Non-fiction | HF5415.1265.P46 2009 (Browse shelf(Opens below)) | Available | 31923001344320 |
An insanely viral scheme Viral president Tupperware and ponzi schemes--the original viral models The first online viral expansion loop The spreadable product as new business paradigm The perpetual viral advertisement When the audience decides what's good Viral video as marketing strategy (Psst. Pass in on ....) -- eBay and the viral growth conundrum PayPal : the first stackable network Flickr, YouTube, MySpace Tweaking the viral coefficient Viral clusters The search for a new ad unit.
From Google to Facebook, the author delves into how a "viral loop," a situation where using a product means needing to share it with others, can make an online business a success.
COPYRIGHT NOT covered - Click this link to request copyright permission:
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