Image from Google Jackets

Entrepreneurship / Brenda Clark and Judy Commers. [print]

By: Contributor(s): Material type: TextTextPublication details: Tinley Park, Illinois : Goodheart-Wilcox Company, [(c)2018.Edition: second editionDescription: 560 pages : color illustrations ; 29 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781631266355
  • 1631266357
Subject(s): LOC classification:
  • HB615.E587 2018
  • HB615.C734.E587 2018
Available additional physical forms:
  • COPYRIGHT NOT covered - Click this link to request copyright permission:
Contents:
UNIT 1: ENTREPRENEURSHIP: Entrepreneurial careers Business plans Ethics and social responsibility Unit 6 Expanding and exiting. Business growth Exit strategies.
UNIT 2: EXPLORE THE OPPORTUNITIES:. Local and global opportunities Market research Business ownership
UNIT 3: BUILDING THE BUSINESS: Site selection Legal issues Business funding
UNIT 4: EXAMINING THE FOUR Ps OF MARKETING: Product, price, and place Promotions and selling Marketing plan
UNIT 5: MANAGING THE BUSINESS: Management functions Human resources management Purchases and inventory management Risk management Financial management
UNIT 6: EXPANDING AND EXITING: Business growth Exit strategies.
Summary: "Entrepreneurship provides a comprehensive framework to learn about a career as an entrepreneur. By studying this text, students learn about the rewards and risks of starting their own businesses. One of the major goals of this text is to provide direction to create a business plan. The ongoing Building Your Business Plan-Putting the Puzzle Together feature provides a project-based, hands-on learning experience at the end of each chapter. The step-by-step narrative leads students through selecting an idea for a business, social and ethical responsibilities, start-up options for the new business, operating the business, and exiting the business. Economic concepts are integrated throughout the chapters. Two accounting chapters are provided: Business Funding and Financial Management. Case studies of real entrepreneurs provide a link to real world application: Picture Yourself Here, Social Entrepreneurs, Global Entrepreneurs, and the introduction to each chapter." ~ Amazon. https://www.amazon.com/Entrepreneurship-Brenda-Clark/dp/1631266357/ref=sr_1_1?dchild=1&keywords=9781631266355&qid=1600282503&sr=8-1
Item type: Circulating Book (checkout times vary with patron status) List(s) this item appears in: Cilla
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Collection Call number Status Date due Barcode
Circulating Book (checkout times vary with patron status) G. Allen Fleece Library Circulating Collection - First Floor Non-fiction HB615.C537.E587 2018 (Browse shelf(Opens below)) Available 31923001736657

UNIT 1: ENTREPRENEURSHIP: Entrepreneurial careers Business plans Ethics and social responsibility Unit 6 Expanding and exiting. Business growth Exit strategies.

UNIT 2: EXPLORE THE OPPORTUNITIES:. Local and global opportunities Market research Business ownership

UNIT 3: BUILDING THE BUSINESS: Site selection Legal issues Business funding

UNIT 4: EXAMINING THE FOUR Ps OF MARKETING: Product, price, and place Promotions and selling Marketing plan

UNIT 5: MANAGING THE BUSINESS: Management functions Human resources management Purchases and inventory management Risk management Financial management

UNIT 6: EXPANDING AND EXITING: Business growth Exit strategies.

"Entrepreneurship provides a comprehensive framework to learn about a career as an entrepreneur. By studying this text, students learn about the rewards and risks of starting their own businesses. One of the major goals of this text is to provide direction to create a business plan. The ongoing Building Your Business Plan-Putting the Puzzle Together feature provides a project-based, hands-on learning experience at the end of each chapter. The step-by-step narrative leads students through selecting an idea for a business, social and ethical responsibilities, start-up options for the new business, operating the business, and exiting the business. Economic concepts are integrated throughout the chapters. Two accounting chapters are provided: Business Funding and Financial Management. Case studies of real entrepreneurs provide a link to real world application: Picture Yourself Here, Social Entrepreneurs, Global Entrepreneurs, and the introduction to each chapter." ~ Amazon.

https://www.amazon.com/Entrepreneurship-Brenda-Clark/dp/1631266357/ref=sr_1_1?dchild=1&keywords=9781631266355&qid=1600282503&sr=8-1

COPYRIGHT NOT covered - Click this link to request copyright permission:

There are no comments on this title.

to post a comment.
Previous
Back to results
Next
Close

Powered by Koha