Entrepreneurship /
Clark, Brenda, 1960-
Entrepreneurship / [print] Brenda Clark and Judy Commers. - second edition. - Tinley Park, Illinois : Goodheart-Wilcox Company, [(c)2018. - 560 pages : color illustrations ; 29 cm
UNIT 1: ENTREPRENEURSHIP: Entrepreneurial careers Business plans Ethics and social responsibility Business growth Exit strategies. Unit 6 Expanding and exiting. UNIT 2: EXPLORE THE OPPORTUNITIES:. Local and global opportunities Market research Business ownership UNIT 3: BUILDING THE BUSINESS: Site selection Legal issues Business funding UNIT 4: EXAMINING THE FOUR Ps OF MARKETING: Product, price, and place Promotions and selling Marketing plan UNIT 5: MANAGING THE BUSINESS: Management functions Human resources management Purchases and inventory management Risk management Financial management UNIT 6: EXPANDING AND EXITING: Business growth Exit strategies.
"Entrepreneurship provides a comprehensive framework to learn about a career as an entrepreneur. By studying this text, students learn about the rewards and risks of starting their own businesses. One of the major goals of this text is to provide direction to create a business plan. The ongoing Building Your Business Plan-Putting the Puzzle Together feature provides a project-based, hands-on learning experience at the end of each chapter. The step-by-step narrative leads students through selecting an idea for a business, social and ethical responsibilities, start-up options for the new business, operating the business, and exiting the business. Economic concepts are integrated throughout the chapters. Two accounting chapters are provided: Business Funding and Financial Management. Case studies of real entrepreneurs provide a link to real world application: Picture Yourself Here, Social Entrepreneurs, Global Entrepreneurs, and the introduction to each chapter." ~ Amazon. https://www.amazon.com/Entrepreneurship-Brenda-Clark/dp/1631266357/ref=sr_1_1?dchild=1&keywords=9781631266355&qid=1600282503&sr=8-1
9781631266355 1631266357
Entrepreneurship.
Entrepreneurship--Study and teaching (Secondary)
Entrepreneurship--Textbooks.
HB615.E587 2018 HB615.C734.E587 2018
Entrepreneurship / [print] Brenda Clark and Judy Commers. - second edition. - Tinley Park, Illinois : Goodheart-Wilcox Company, [(c)2018. - 560 pages : color illustrations ; 29 cm
UNIT 1: ENTREPRENEURSHIP: Entrepreneurial careers Business plans Ethics and social responsibility Business growth Exit strategies. Unit 6 Expanding and exiting. UNIT 2: EXPLORE THE OPPORTUNITIES:. Local and global opportunities Market research Business ownership UNIT 3: BUILDING THE BUSINESS: Site selection Legal issues Business funding UNIT 4: EXAMINING THE FOUR Ps OF MARKETING: Product, price, and place Promotions and selling Marketing plan UNIT 5: MANAGING THE BUSINESS: Management functions Human resources management Purchases and inventory management Risk management Financial management UNIT 6: EXPANDING AND EXITING: Business growth Exit strategies.
"Entrepreneurship provides a comprehensive framework to learn about a career as an entrepreneur. By studying this text, students learn about the rewards and risks of starting their own businesses. One of the major goals of this text is to provide direction to create a business plan. The ongoing Building Your Business Plan-Putting the Puzzle Together feature provides a project-based, hands-on learning experience at the end of each chapter. The step-by-step narrative leads students through selecting an idea for a business, social and ethical responsibilities, start-up options for the new business, operating the business, and exiting the business. Economic concepts are integrated throughout the chapters. Two accounting chapters are provided: Business Funding and Financial Management. Case studies of real entrepreneurs provide a link to real world application: Picture Yourself Here, Social Entrepreneurs, Global Entrepreneurs, and the introduction to each chapter." ~ Amazon. https://www.amazon.com/Entrepreneurship-Brenda-Clark/dp/1631266357/ref=sr_1_1?dchild=1&keywords=9781631266355&qid=1600282503&sr=8-1
9781631266355 1631266357
Entrepreneurship.
Entrepreneurship--Study and teaching (Secondary)
Entrepreneurship--Textbooks.
HB615.E587 2018 HB615.C734.E587 2018