Foundations of marketing /William M. Pride, Texas A and M University, O.C. Ferrell, Auburn University. (Record no. 72597)

MARC details
000 -LEADER
fixed length control field 01389cam a22003611i 4500
001 - CONTROL NUMBER
control field on1273203204
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240726104613.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211004s2022 mau b 001 0 eng
040 ## - CATALOGING SOURCE
Original cataloging agency CTX
Language of cataloging eng
Description conventions rda
Transcribing agency CTX
Modifying agency CTX
-- OCLCO
-- UKMGB
-- SBI
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBC128888
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 020112877
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780357129463
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780357129449
Qualifying information
029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC)
OCLC library identifier UKMGB
System control number 020112877
049 ## - LOCAL HOLDINGS (OCLC)
Holding library SBIM
050 04 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .F686 2022
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Pride, William M.,
Dates associated with a name 1942-
Relator term Author
245 10 - TITLE STATEMENT
Title Foundations of marketing /William M. Pride, Texas A and M University, O.C. Ferrell, Auburn University.
250 ## - EDITION STATEMENT
Edition statement Ninth edition.ition.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston, Massachusetts :
Name of publisher, distributor, etc. Cengage,
Date of publication, distribution, etc. (c)2022.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 553 pages ;
Dimensions 28 cm
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note
505 00 - FORMATTED CONTENTS NOTE
Formatted contents note Strategic marketing and its environment --
Title Marketing research and target markets --
-- Customer behavior and e-marketing --
-- Product and price decisions --
-- Distribution decisions --
-- Promotion decisions.
530 ## - COPYRIGHT INFORMATION:
COPYRIGHT INFORMATION COPYRIGHT NOT covered - Click this link to request copyright permission:
Uniform Resource Identifier <a href="b">b</a>
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ferrell, O. C.,
Relator term
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type
DONATED BY: SC Department of Education
VENDOR DONATION
Classification part HF
Delivery Date: ACADEMIC YEAR - ie 2022-2023 2021-2022.
PUBLICATION YEAR 2022.
LOCATION CIRCULATING COLLECTION
-- Cynthia Snell
994 ## -
-- C0
-- SBI
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN)
a 1
b Cynthia Snell
c 1
d Cynthia Snell
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Non-fiction G. Allen Fleece Library G. Allen Fleece Library CIRCULATING COLLECTION 02/06/2023 DONATION   HF5415.P947.F686 2022 31923002099618 01/25/2024 02/06/2023 Circulating Book (checkout times vary with patron status)