Foundations of marketing /William M. Pride, Texas A and M University, O.C. Ferrell, Auburn University. (Record no. 72597)
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000 -LEADER | |
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fixed length control field | 01389cam a22003611i 4500 |
001 - CONTROL NUMBER | |
control field | on1273203204 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OCoLC |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20240726104613.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 211004s2022 mau b 001 0 eng |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | CTX |
Language of cataloging | eng |
Description conventions | rda |
Transcribing agency | CTX |
Modifying agency | CTX |
-- | OCLCO |
-- | UKMGB |
-- | SBI |
015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
National bibliography number | GBC128888 |
Source | bnb |
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER | |
Record control number | 020112877 |
Source | Uk |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780357129463 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780357129449 |
Qualifying information | |
029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
OCLC library identifier | UKMGB |
System control number | 020112877 |
049 ## - LOCAL HOLDINGS (OCLC) | |
Holding library | SBIM |
050 04 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415 |
Item number | .F686 2022 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Pride, William M., |
Dates associated with a name | 1942- |
Relator term | Author |
245 10 - TITLE STATEMENT | |
Title | Foundations of marketing /William M. Pride, Texas A and M University, O.C. Ferrell, Auburn University. |
250 ## - EDITION STATEMENT | |
Edition statement | Ninth edition.ition. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Boston, Massachusetts : |
Name of publisher, distributor, etc. | Cengage, |
Date of publication, distribution, etc. | (c)2022. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxii, 553 pages ; |
Dimensions | 28 cm |
336 ## - CONTENT TYPE | |
Content type term | text |
Content type code | txt |
Source | rdacontent |
337 ## - MEDIA TYPE | |
Media type term | unmediated |
Media type code | n |
Source | rdamedia |
338 ## - CARRIER TYPE | |
Carrier type term | volume |
Carrier type code | nc |
Source | rdacarrier |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | |
505 00 - FORMATTED CONTENTS NOTE | |
Formatted contents note | Strategic marketing and its environment -- |
Title | Marketing research and target markets -- |
-- | Customer behavior and e-marketing -- |
-- | Product and price decisions -- |
-- | Distribution decisions -- |
-- | Promotion decisions. |
530 ## - COPYRIGHT INFORMATION: | |
COPYRIGHT INFORMATION | COPYRIGHT NOT covered - Click this link to request copyright permission: |
Uniform Resource Identifier | <a href="b">b</a> |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Ferrell, O. C., |
Relator term | |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | |
DONATED BY: | SC Department of Education |
VENDOR | DONATION |
Classification part | HF |
Delivery Date: ACADEMIC YEAR - ie 2022-2023 | 2021-2022. |
PUBLICATION YEAR | 2022. |
LOCATION | CIRCULATING COLLECTION |
-- | Cynthia Snell |
994 ## - | |
-- | C0 |
-- | SBI |
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) | |
a | 1 |
b | Cynthia Snell |
c | 1 |
d | Cynthia Snell |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Non-fiction | G. Allen Fleece Library | G. Allen Fleece Library | CIRCULATING COLLECTION | 02/06/2023 | DONATION | HF5415.P947.F686 2022 | 31923002099618 | 01/25/2024 | 02/06/2023 | Circulating Book (checkout times vary with patron status) |