Tell me about yourself : personal branding and social media recruiting in the brave new online world / Stavros Papakonstantinidis.

By:

Papakonstantinidis, Stavros []

Material type: Text

TextSeries: Digital and social media marketing and advertising collectionPublisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2019.]Edition: First editionDescription: 1 online resource (xxx, 99 pages)Content type:

text

Media type:

computer

Carrier type:

online resource

ISBN:

9781631575242

Subject(s):

Genre/Form:

[genre]

Additional physical formats: Print version:: No titleLOC classification:

HF5549.5.R44

Online resources:

Click here to access online

Available additional physical forms:

Contents:

1. From brands to humans -- 2. Personal branding -- 3. The social natives -- 4. Recruiting in the brave new online social world -- 5. The brand new me -- 6. The brave new online world -- References -- About the author -- Index.

Abstract: What is branding and what makes people passionate about it? How can people develop and maintain a unique online persona? Who are the current trendsetters in personal branding? What makes social recruiting so important in today's business world? Why is it necessary to set up a personal brand strategy early on? What are some future trends in social recruiting and personal branding? The rules of recruitment and job searching have undoubtedly changed as a new breed of concept workers enters the global workforce. Today, we are witnessing the emergence of a non-age-specific generation of professionals who are exposed to ubiquitous digital technology and seek a more impactful job, an easygoing life, and a safe future.

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Holdings
Item type	Current library	Collection	Call number	URL	Status	Date due	Barcode
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD)	G. Allen Fleece Library ONLINE		HF5549.5.R44 (Browse shelf(Opens below))	Link to resource	Available		BEP9781631575242
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD)	G. Allen Fleece Library	Non-fiction	HF5549.5.R44 (Browse shelf(Opens below))	Link to resource	Available		9781631575242

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What is branding and what makes people passionate about it? How can people develop and maintain a unique online persona? Who are the current trendsetters in personal branding? What makes social recruiting so important in today's business world? Why is it necessary to set up a personal brand strategy early on? What are some future trends in social recruiting and personal branding? The rules of recruitment and job searching have undoubtedly changed as a new breed of concept workers enters the global workforce. Today, we are witnessing the emergence of a non-age-specific generation of professionals who are exposed to ubiquitous digital technology and seek a more impactful job, an easygoing life, and a safe future.

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Mode of access: World Wide Web.

System requirements: Adobe Acrobat reader.

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