Tell me about yourself : personal branding and social media recruiting in the brave new online world /
Papakonstantinidis, Stavros,
Tell me about yourself : personal branding and social media recruiting in the brave new online world / Stavros Papakonstantinidis. - First edition. - New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, (c)2019. - 1 online resource (xxx, 99 pages) - Digital and social media marketing and advertising collection, .
1. From brands to humans -- 2. Personal branding -- 3. The social natives -- 4. Recruiting in the brave new online social world -- 5. The brand new me -- 6. The brave new online world -- References -- About the author -- Index.
What is branding and what makes people passionate about it? How can people develop and maintain a unique online persona? Who are the current trendsetters in personal branding? What makes social recruiting so important in today's business world? Why is it necessary to set up a personal brand strategy early on? What are some future trends in social recruiting and personal branding? The rules of recruitment and job searching have undoubtedly changed as a new breed of concept workers enters the global workforce. Today, we are witnessing the emergence of a non-age-specific generation of professionals who are exposed to ubiquitous digital technology and seek a more impactful job, an easygoing life, and a safe future.
Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.
9781631575242
Online identities.
Employees--Recruiting.
Branding (Marketing)
Social media--Marketing.
human resources management online personas personal branding recruiting firms social influencers social media social networking social recruitment
HF5549 / .T455 2019
Tell me about yourself : personal branding and social media recruiting in the brave new online world / Stavros Papakonstantinidis. - First edition. - New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, (c)2019. - 1 online resource (xxx, 99 pages) - Digital and social media marketing and advertising collection, .
1. From brands to humans -- 2. Personal branding -- 3. The social natives -- 4. Recruiting in the brave new online social world -- 5. The brand new me -- 6. The brave new online world -- References -- About the author -- Index.
What is branding and what makes people passionate about it? How can people develop and maintain a unique online persona? Who are the current trendsetters in personal branding? What makes social recruiting so important in today's business world? Why is it necessary to set up a personal brand strategy early on? What are some future trends in social recruiting and personal branding? The rules of recruitment and job searching have undoubtedly changed as a new breed of concept workers enters the global workforce. Today, we are witnessing the emergence of a non-age-specific generation of professionals who are exposed to ubiquitous digital technology and seek a more impactful job, an easygoing life, and a safe future.
Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.
9781631575242
Online identities.
Employees--Recruiting.
Branding (Marketing)
Social media--Marketing.
human resources management online personas personal branding recruiting firms social influencers social media social networking social recruitment
HF5549 / .T455 2019