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1.
Social media marketing : strategies in utilizing consumer-generated content / Emi Moriuchi. by Series: Digital and social media marketing and advertising collection
Edition: Second edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2019.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (2)Call number: HF5414, ...

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2.
Social media marketing : marketing panacea or the emperor's new digital clothes? / Alan Charlesworth. by Series: Marketing strategy collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2018.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (2)Call number: HF5415.1265, ...

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3.
Fostering brand community through social media / William F. Humphrey, Jr., Debra A. Laverie, and Shannon B. Rinaldo. by Series: Digital and social media marketing and advertising collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2016.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (2)Call number: HF5415.1255, ...

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4.
Digital branding fever / Athanasios Poulis, Ioannis Rizomyliotis, Kleopatra Konstantoulaki. by Series: Digital and social media marketing and advertising collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2017.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (2)Call number: HF5415.1255, ...

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