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Dirección de marketing / Philip Kotler, Kevin Lane Keller ; tr. Clara E. Rivera.

By: Contributor(s): Material type: TextTextLanguage: Spanish Original language: English Publication details: México : Pearson/Educación, 2006.Edition: 12a edDescription: 1 v. (varias paginaciones) : il ; 27 cmContent type:
  • texto
Media type:
  • sin mediación
ISBN:
  • 9702607639
  • 9789702607632
  • 0131457578
  • 9780131457577
Uniform titles:
  • Marketing management. Español
Subject(s): DDC classification:
  • 658.802 K6D5 2006 22
LOC classification:
  • HF5415.13 .K6418 2006
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Holdings
Item type Current library Call number Status Date due Barcode
Circulating Book (checkout times vary with patron status) Circulating Book (checkout times vary with patron status) G. Allen Fleece Library CIRCULATING COLLECTION HF5415.13 .K87.M375 2006 (Browse shelf(Opens below)) Available 31923001168760

Traducción de: Marketing management, 12th ed. 2006.

Incluye referencias bibliográficas e índice.

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