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From starting small to winning big : the definitive digital marketing guide for startup entrepreneurs / Shishir Mishra.

By: Material type: TextTextSeries: Entrepreneurship and small business management collectionPublisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2020.]Edition: First editionDescription: 1 online resource (xiii, 139 pages)Content type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781951527877
Subject(s): Genre/Form: Additional physical formats: Print version:: No titleLOC classification:
  • HF5415.1265
Online resources: Available additional physical forms:
Contents:
Chapter 1. Fundamentals of digital marketing -- Chapter 2. Website design: tips and tricks -- Chapter 3. Content marketing strategy -- Chapter 4. Search engine optimization -- Chapter 5. Social media marketing -- Chapter 6. Google analytics -- Chapter 7. Search engine marketing -- Chapter 8. Online reputation management.
Abstract: Digital marketing guide for start-up entrepreneurs is a practical, step-by-step guide that will help budding entrepreneurs in setting up and executing their digital marketing strategy from scratch to achieve the goals they have set for their start-ups. Topics covered in this book include search engine optimization, content marketing, social media marketing, search engine marketing, and online reputation management are essential for entrepreneurs to learn and master for the success of their start-up.
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Holdings
Item type Current library Collection Call number URL Status Date due Barcode
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) G. Allen Fleece Library ONLINE HF5415.1265 (Browse shelf(Opens below)) Link to resource Available BEP9781951527877
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) G. Allen Fleece Library Non-fiction HF5415.1265 (Browse shelf(Opens below)) Link to resource Available 9781951527877

Includes index.

Chapter 1. Fundamentals of digital marketing -- Chapter 2. Website design: tips and tricks -- Chapter 3. Content marketing strategy -- Chapter 4. Search engine optimization -- Chapter 5. Social media marketing -- Chapter 6. Google analytics -- Chapter 7. Search engine marketing -- Chapter 8. Online reputation management.

Access restricted to authorized users and institutions.

Digital marketing guide for start-up entrepreneurs is a practical, step-by-step guide that will help budding entrepreneurs in setting up and executing their digital marketing strategy from scratch to achieve the goals they have set for their start-ups. Topics covered in this book include search engine optimization, content marketing, social media marketing, search engine marketing, and online reputation management are essential for entrepreneurs to learn and master for the success of their start-up.

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Mode of access: World Wide Web.

System requirements: Adobe Acrobat reader.

Description based on PDF viewed 05/07/2020.

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