Image from Google Jackets

How to ask survey questions / Arlene Fink. [print]

By: Material type: TextTextSeries: The Survey Kit ; v. 2.Publication details: Thousand Oaks, California. : Sage Publications, (c)2003.Edition: 2nd editionDescription: [x], 143 pages ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0761925791
  • 9780761925798
LOC classification:
  • HN29.F565.S878 2003
Available additional physical forms:
Contents:
Asking questions: a matter of context -- Keep questions closed or open them up? -- Responses: choices and measurement -- Knowledge, attitudes, and behavior: additional tips for creating survey questions -- Special survey questions: factorial, conjoint, and online -- Survey question techniques for the survey team: the focus group.
Summary: "Aimed at helping readers prepare and use reliable and valid survey questions, How to Ask Survey Questions, 2nd Edition shows readers how to: ask valid and reliable questions for the context; determine whether to use open or closed questions; choose the right type of measurement (categorical, nominal, or ordinal) for responses to survey questions; ask questions that get at attitude, behavior, and knowledge; develop factorial, conjoint, and Internet survey questions."--Page 4 of cover.
Item type: Circulating Book (checkout times vary with patron status) List(s) this item appears in: Cilla
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Status Date due Barcode
Circulating Book (checkout times vary with patron status) G. Allen Fleece Library Circulating Collection - First Floor HN29.F565.S878 2003 (Browse shelf(Opens below)) Available 31923002085039

Asking questions: a matter of context -- Keep questions closed or open them up? -- Responses: choices and measurement -- Knowledge, attitudes, and behavior: additional tips for creating survey questions -- Special survey questions: factorial, conjoint, and online -- Survey question techniques for the survey team: the focus group.

"Aimed at helping readers prepare and use reliable and valid survey questions, How to Ask Survey Questions, 2nd Edition shows readers how to: ask valid and reliable questions for the context; determine whether to use open or closed questions; choose the right type of measurement (categorical, nominal, or ordinal) for responses to survey questions; ask questions that get at attitude, behavior, and knowledge; develop factorial, conjoint, and Internet survey questions."--Page 4 of cover.

Fink, A. (2002). How to Ask Survey Questions. United Kingdom: SAGE Publications.

COPYRIGHT NOT covered - Click this link to request copyright permission:

https://lib.ciu.edu/copyright-request-form

There are no comments on this title.

to post a comment.

Powered by Koha