Understanding Michael Porter : the essential guide to competition and strategy / Joan Magretta.
Material type: TextPublication details: Boston, Mass. : Harvard Business Review Press, (c)2012.Description: 1 online resource (x, 236 pages) : illustrationsContent type:- text
- computer
- online resource
- 9781422142295
- HD41 .U534 2012
- COPYRIGHT NOT covered - Click this link to request copyright permission: https://lib.ciu.edu/copyright-request-form
Item type | Current library | Collection | Call number | URL | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) | G. Allen Fleece Library ONLINE | Non-fiction | HD41 (Browse shelf(Opens below)) | Link to resource | Available | ocn865508745 |
Includes bibliographies and index.
Competition: the right mind-set -- The five forces: competing for profits -- Competitive advantage: the value chain and your P&L -- Creating value: the core -- Trade-offs: the linchpin -- Fit: the amplifier -- Continuity: the enabler -- Epilogue: a short list of implications.
Examines and explains the revolutionary business frameworks of Michael Porter, with examples to illustrate and update Porter's ideas for achieving and sustaining competitive success.
COPYRIGHT NOT covered - Click this link to request copyright permission:
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