Designing experiences /J. Robert Rossman and Mathew D. Duerden ; foreword by B. Joseph Pine II
Material type:
TextPublication details: New York : Columbia University Press, (c)2019.Description: 1 online resource (xviii, 205 pages) : illustrationsContent type: - text
- computer
- online resource
- 9780231549516
- HF5415 .D475 2019
- COPYRIGHT NOT covered - Click this link to request copyright permission: https://lib.ciu.edu/copyright-request-form
| Item type | Current library | Collection | Call number | URL | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD)
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G. Allen Fleece Library ONLINE | Non-fiction | HF5415.5 (Browse shelf(Opens below)) | Link to resource | Available | on1084627026 |
Intro; Table of Contents; Foreword; Preface: Thanks for Joining Us!; I. Understanding Experience; 1. Exploring Experiences and Experience Design; 2. What Makes a Great Experience?; 3. A Framework of Experience Types; II. The Experience Designer's Toolkit; 4. The Experiencescape; 5. Experience Design Thinking; 6. Designing the Experience Journey; 7. Touchpoints and Transitions; III. Creating Great Experiences: Enhancements and Examples; 8. The Stories We Tell: Building Drama in Your Experiences; 9. Techniques for Enhancing Experiences
10. Using Experience Design in Product Development and Corporate Strategy conclusion: Closing Thoughts; Notes; Index
J. Robert Rossman and Mat Duerden present a comprehensive and accessible introduction to experience design. They synthesize the fundamental theories and methods from multiple disciplines and lay out a process for designing experiences from start to finish
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