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Discipline and indulgence : college football, media, and the American way of life during the cold war / Jeffrey Montez de Oca.

By: Material type: TextTextSeries: Critical issues in sport and societyPublication details: New Brunswick, New Jersey : Rutgers University Press, [(c)2013.]Description: 1 online resource (x, 174 pages) : illustrationsContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781461944751
  • 1461944759
  • 1299953204
  • 9781299953208
  • 9780813561288
  • 0813561280
Subject(s): Genre/Form: LOC classification:
  • GV950
Online resources:
Available additional physical forms:
Contents:
Acknowledgments; 1 Introduction; 2 Fortifying the City upon a Hill; 3 Duck Walking the Couch Potato; 4 The Best Seat in the Ballpark; 5 Fordism in the Airwaves; 6 From Neighborhood to Nation; 7 Conclusion; Appendix: Note on Methodology; Notes; References; Index; About the Author.
Summary: Discipline and Indulgence demonstrates how American popular culture during the early Cold War (1947-1964), especially college football, addressed the nation's postwar affluence and consumerism and their effects on the population by integrating men into the economy of the Cold War as workers, warriors, and consumers. It assesses the period's institutional linkage of sport, higher education, media and militarism and finds connections of contemporary sport media to today's War on Terror. </div.
Item type: Online Book
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Holdings
Item type Current library Collection Call number URL Status Date due Barcode
Online Book G. Allen Fleece Library Online Non-fiction GV950 (Browse shelf(Opens below)) Link to resource Available ocn859537568

Includes bibliographies and index.

Acknowledgments; 1 Introduction; 2 Fortifying the City upon a Hill; 3 Duck Walking the Couch Potato; 4 The Best Seat in the Ballpark; 5 Fordism in the Airwaves; 6 From Neighborhood to Nation; 7 Conclusion; Appendix: Note on Methodology; Notes; References; Index; About the Author.

Discipline and Indulgence demonstrates how American popular culture during the early Cold War (1947-1964), especially college football, addressed the nation's postwar affluence and consumerism and their effects on the population by integrating men into the economy of the Cold War as workers, warriors, and consumers. It assesses the period's institutional linkage of sport, higher education, media and militarism and finds connections of contemporary sport media to today's War on Terror. </div.

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