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Consumer behavior : women and shopping / Patricia Huddleston, Stella Minahan.

By: Contributor(s): Material type: TextTextPublisher number: 2 | BEPSeries: Consumer behavior collectionPublisher: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2011.]Edition: 1st edDescription: 1 electronic text (132 pages) : digital fileContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781606491683
Other title:
  • Women and shopping
Subject(s): Genre/Form: Additional physical formats: Print version:: No titleLOC classification:
  • HF5415.332.W66
Online resources: Available additional physical forms:
Contents:
1. An introduction to women and shopping -- 2. Women and shopping in America -- 3. Women and place -- 4. Shopping as a life skill -- 5. Shopper types -- 6. The shopping experience and how to improve it -- 7. Implications and conclusions -- Notes -- References -- Index.
Abstract: What does shopping mean to American women? This question is the focus of our book. We profile the American woman and examine how life has changed since her grandmother was young. Women have many choices about when and where to shop; thus retailers need to understand her needs and wants to attract and maintain her business.
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Holdings
Item type Current library Collection Call number URL Status Date due Barcode
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) G. Allen Fleece Library ONLINE HF5415.332.W66 (Browse shelf(Opens below)) Link to resource Available BEP10442710
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) G. Allen Fleece Library Non-fiction HF5415.332.W66 (Browse shelf(Opens below)) Link to resource Available 10442710
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) G. Allen Fleece Library ONLINE HF (Browse shelf(Opens below)) Link to resource Available
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) G. Allen Fleece Library ONLINE HF (Browse shelf(Opens below)) Link to resource Available
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) G. Allen Fleece Library ONLINE HF (Browse shelf(Opens below)) Link to resource Available
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) G. Allen Fleece Library ONLINE HF (Browse shelf(Opens below)) Link to resource Available

1. An introduction to women and shopping -- 2. Women and shopping in America -- 3. Women and place -- 4. Shopping as a life skill -- 5. Shopper types -- 6. The shopping experience and how to improve it -- 7. Implications and conclusions -- Notes -- References -- Index.

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What does shopping mean to American women? This question is the focus of our book. We profile the American woman and examine how life has changed since her grandmother was young. Women have many choices about when and where to shop; thus retailers need to understand her needs and wants to attract and maintain her business.

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