Internet marketing for entrepreneurs using Web 2.0 strategies for success / Susan Payton.
Material type: TextSeries: Publication details: [New York, N.Y. (222 East 46th Street, New York, NY 10017) : Business Expert Press, (c)2009.Edition: first editionDescription: 1 electronic text (96 pages) : digital fileContent type:- text
- computer
- online resource
- 9781606490341
- HF5415 .I584 2009
- COPYRIGHT NOT covered - Click this link to request copyright permission: https://lib.ciu.edu/copyright-request-form
Item type | Current library | Collection | Call number | URL | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) | G. Allen Fleece Library | Non-fiction | HF5415.1265 (Browse shelf(Opens below)) | Link to resource | Available | 10373428 |
Introduction -- Chapter 1: making sense of marketing 2.0 -- Chapter 2: getting social online -- Chapter 3: blogging for business -- Chapter 4: hot off the (virtual) presses! -- Chapter 5: easy e-mailing -- Chapter 6: bringing it all together -- Glossary -- Appendix A: marketing plan -- Appendix B: press release example -- Appendix C: press release distribution sites -- Appendix D: more information on press releases -- Appendix E: e-mail sample -- Appendix F: marketing plan outline -- Appendix G: blog posts by social media experts -- Index.
Don't know a blog from a tweet? After reading this book, you'll not only understand these terms, you'll be able to use them to market your business! This book is your introduction to Marketing 2.0. It shows you how to leverage new media tools like Facebook, Twitter, blogs, and the New Media Press Release to grow your business and your followers, as well as how to participate in meaningful conversations with past, present, and future customers. The book will also identify strategies you can implement immediately to grow awareness of your brand online.
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https://lib.ciu.edu/copyright-request-form
Mode of access: World Wide Web.
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