Going global : an information sourcebook for small and medium-sized businesses / Susan C. Awe. [print]

By:

Awe, Susan C, 1948- [Author]

Material type: Text

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9781591586517

Subject(s):

LOC classification:

HD2341.A966.G656 2009

Available additional physical forms:

Contents:

Research, statistics, and information gathering -- Market analysis/competitive strategy -- Approaches to exporting/importing -- Basics of setting up an international business -- Entering the world of international selling or franchising -- Sustaining and managing international trade ventures -- The internet and selling globally.

Subject: In an age where globalizing a business has gone from an innovation to an imperative, how can entrepreneurs make sure their small- and medium-sized enterprises (SMEs) are set up for maximum worldwide reach from the very beginning? Going Global: An Informational Sourcebook for Small and Medium-Sized Businesses is an extraordinary resource that points the way to a wealth of available print and web resources for helping SME owners research their international sales potential.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Withdrawn	G. Allen Fleece Library WITHDRAWN	Non-fiction	HD2341.A94 2009 (Browse shelf(Opens below))	1 Not for loan		31923001340559

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Previous	HD70.C5S957 2010 Inside the Chinese business mind : a tactical guide for managers /	HD129.F54 1991 Studies in the Bible and early Christianity :Hugh M. Humphrey.	HD2095.5.Z8K55 1982 The food situation and policies in the Republic of Korea /by Dong-Hi Kim and Yong-Jae Joo.	HD2341.A94 2009 Going global : an information sourcebook for small and medium-sized businesses /	HD2341.B87 1982 How to prosper in the underground economy : a completely legal guide to the hidden, multibillion-dollar cash economy ... /	HD2755.5.D35 2004 International business : environments and operations /	HD5650.Q84 1986 Inspiring people at work : how to make participative management work for you /	Next

Includes bibliographies and index.

Why get into international trade -- Research, statistics, and information gathering -- Market analysis/competitive strategy -- Approaches to exporting/importing -- Basics of setting up an international business -- Entering the world of international selling or franchising -- Sustaining and managing international trade ventures -- The internet and selling globally.

In an age where globalizing a business has gone from an innovation to an imperative, how can entrepreneurs make sure their small- and medium-sized enterprises (SMEs) are set up for maximum worldwide reach from the very beginning? Going Global: An Informational Sourcebook for Small and Medium-Sized Businesses is an extraordinary resource that points the way to a wealth of available print and web resources for helping SME owners research their international sales potential.

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