Ford and the American dream : founded on right decisions / by Clifton Lambreth with Mary Calia and Melissa Webb ; illustrations by Igor Babailov ; [foreword by Paul J. Meyer]. [print]

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The road to bankruptcy a mustang a minute! Lack of leadership robbing the future Bewitched by brand management! Engineered to fail Diversity gone wild! The compensation collapse The union rearranging the seats on the Titanic Globalization forsaking the homeland Recapturing the vision The messenger Roadmap to the future.

The Ford story that has never been told! The rise and fall of the Ford Motor Company is a representation of the American Dream eroding daily. Twenty year Ford veteran Clifton Lambreth, through a powerfully captivating fictional tale, details the decisions and events that have brought the Ford Motor Company to the brink of potential bankruptcy. The novel begins with chapter 11 because this is where the Ford Motor Company finds itself today on the edge of chapter 11 bankruptcy. Lambreth gives a bird's eye view of what has transpired during his tenure with an unfiltered frankness and transparency aimed to provide a way for the company to begin making right turns for its future direction. What would Henry Ford say about the company he founded if he were alive today? What advice would he give to Ford and businesses around the globe? "Ford and the American Dream" is a must read for anyone wanting to go into business or trying not to go out of business, for automobile enthusiasts everywhere and for anyone who is interested in the preservation of the American Dream. The story is a wake up call for all of corporate America, outlining million dollar mistakes and billion dollar blunders and finishing with an encouraging hope for the future of Ford and the American Dream. Includes a foreword by Paul J. Meyer: "My Love Affair With Ford."

https://www.amazon.com/Ford-American-Dream-Founded-Decisions/dp/1933715448/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1572007824&sr=1-1

Clifton Peter Lambreth has worked for the Ford Motor Company for over twenty years in a variety of positions. Clifton has been a rainmaker at every position he has held and has consistently been a top performer throughout his career at Ford. He has received prestigious awards and distinctions, including five Ford Inuksuk Drive for Leaders Awards and has won three Diversity Leadership awards. Clifton has been a Ford College recruiter for over ten years at Cornell University, University of Pennsylvania, Johnson Business School, and the Wharton Business School. He graduated from Thomasville Senior High School in North Carolina, having been a proud alumnus of the North Carolina Baptist Children s Mills Home. He went on to receive his BSBA in marketing and management and his MBA from Western Carolina University. He serves on the board of directors of the Family Foundation Fund, on the advisory board of Lead Like Jesus Foundation, as well as the advisory board for Western Carolina University s School of Business. As CEO of Daniel Bradley Matthews Incorporated, he provides strategic automotive and marketing consulting. Clifton is a public speaker and author. He enjoys competitive running and he has run the Marine Corps Marathon, Philadelphia Marathon, and Boston Marathon, and competed in over 150 5K and 10K races. Clifton has three sons and lives with his wife Susan and family in Brentwood, Tennessee.