MARC details
000 -LEADER |
fixed length control field |
01933nam a2200361Ii 4500 |
001 - CONTROL NUMBER |
control field |
ocn870867926 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OCoLC |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20240726105207.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
140220s2011 maua ob 001 0 eng d |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
NT |
Language of cataloging |
eng |
Description conventions |
rda |
-- |
pn |
Transcribing agency |
NT |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781422171967 |
Qualifying information |
|
050 04 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415 |
Item number |
.H378 2011 |
049 ## - LOCAL HOLDINGS (OCLC) |
Holding library |
NTA |
245 10 - TITLE STATEMENT |
Title |
Harvard business review on increasing customer loyalty. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Boston, Mass. : |
Name of publisher, distributor, etc. |
Harvard Business Review Press, |
Date of publication, distribution, etc. |
(c)2011. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
1 online resource (221 pages) : |
Other physical details |
illustrations. |
336 ## - CONTENT TYPE |
Content type term |
text |
Content type code |
txt |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
computer |
Media type code |
c |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
online resource |
Carrier type code |
cr |
Source |
rdacarrier |
347 ## - DIGITAL FILE CHARACTERISTICS |
File type |
data file |
Source |
rda |
490 1# - SERIES STATEMENT |
Series statement |
Harvard business review paperback series |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographies and index. |
505 00 - FORMATTED CONTENTS NOTE |
Formatted contents note |
Machine generated contents note: Stop Trying to Delight Your Customers / |
Statement of responsibility |
Nicholas Toman -- |
Title |
Companies and the Customers Who Hate Them / |
Statement of responsibility |
Youngme Moon -- |
Title |
The One Number You Need to Grow / |
Statement of responsibility |
Frederick F. Reichheld -- |
Title |
Putting the Service-Profit Chain to Work / |
Statement of responsibility |
Leonard A. Schlesinger -- |
Title |
The Mismanagement of Customer Loyalty / |
Statement of responsibility |
V. Kumar -- |
Title |
CRM Done Right / |
Statement of responsibility |
Dianne Ledingham -- |
Title |
Diamonds in the Data Mine / |
Statement of responsibility |
Gary Loveman -- |
Title |
Want to Perfect Your Company's Service? Use Behavioral Science / |
Statement of responsibility |
Sriram Dasu -- |
Title |
Best Face Forward / |
Statement of responsibility |
Bernard J. Jaworski. |
530 ## - COPYRIGHT INFORMATION: |
COPYRIGHT INFORMATION |
COPYRIGHT NOT covered - Click this link to request copyright permission: |
Uniform Resource Identifier |
<a href="b">b</a> |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Customer loyalty. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Customer relations. |
655 #1 - INDEX TERM--GENRE/FORM |
Genre/form data or focus term |
Electronic Books. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Harvard Business Review Press, |
Relator term |
|
856 40 - ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
<a href="https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=675137&site=eds-live&custid=s3260518">https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=675137&site=eds-live&custid=s3260518</a> |
-- |
Click to access digital title | log in using your CIU ID number and my.ciu.edu password |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) |
DONATED BY: |
|
VENDOR |
EBSCO |
Classification part |
HF. |
PUBLICATION YEAR |
2011 |
LOCATION |
ONLINE |
REQUESTED BY: |
|
-- |
|
-- |
NFIC |
Source of classification or shelving scheme |
|
994 ## - |
-- |
02 |
-- |
NT |
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) |
a |
1 |
b |
Cynthia Snell |
c |
1 |
d |
Cynthia Snell |