MARC details
000 -LEADER |
fixed length control field |
03782cam a2200481Ii 4500 |
001 - CONTROL NUMBER |
control field |
ocn932199250 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OCoLC |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20240726105012.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
151215s2016 enka ob 001 0 eng d |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
NT |
Language of cataloging |
eng |
Description conventions |
rda |
-- |
pn |
Transcribing agency |
NT |
Modifying agency |
YDXCP |
-- |
NT |
-- |
IDEBK |
-- |
OCLCF |
-- |
CDX |
-- |
OCLCQ |
-- |
EBLCP |
-- |
YDX |
-- |
OCLCO |
-- |
UKOUP |
-- |
OCLCA |
-- |
IDB |
-- |
UAB |
-- |
OCLCQ |
-- |
RRP |
-- |
TSC |
-- |
OCLCO |
-- |
UUM |
-- |
OCLCO |
-- |
OCLCQ |
-- |
CUV |
-- |
INT |
-- |
OCLCQ |
-- |
WYU |
-- |
OCLCO |
-- |
OCLCA |
-- |
YOU |
-- |
OCLCO |
-- |
TKN |
-- |
OCLCO |
-- |
OCLCA |
-- |
OCLCQ |
-- |
UKAHL |
-- |
OCLCQ |
-- |
K6U |
-- |
OCLCO |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780190235130 |
Qualifying information |
|
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780190235154 |
Qualifying information |
|
050 04 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
RA427 |
Item number |
.C667 2016 |
049 ## - LOCAL HOLDINGS (OCLC) |
Holding library |
MAIN |
245 10 - TITLE STATEMENT |
Title |
Consumers, corporations and public health : |
Remainder of title |
a case-based approach to sustainable business / |
Statement of responsibility, etc. |
edited by John A. Quelch. |
250 ## - EDITION STATEMENT |
Edition statement |
First edition. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Oxford ; |
-- |
New York : |
Name of publisher, distributor, etc. |
Oxford University Press, |
Date of publication, distribution, etc. |
(c)2016. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
1 online resource : |
Other physical details |
illustrations |
336 ## - CONTENT TYPE |
Content type term |
text |
Content type code |
txt |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
computer |
Media type code |
c |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
online resource |
Carrier type code |
cr |
Source |
rdacarrier |
347 ## - DIGITAL FILE CHARACTERISTICS |
File type |
data file |
Source |
rda |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographies and index. |
505 00 - FORMATTED CONTENTS NOTE |
Formatted contents note |
Johnson and Johnson : the promotion of wellness / |
Statement of responsibility |
John A. Quelch and Carin-Isabel Knoop -- |
Title |
Colgate-Palmolive Incorporated : superior anti-cavity toothpaste / |
Statement of responsibility |
John A. Quelch and Margaret L. Rodriguez -- |
Title |
Royal Caribbean Cruises Limited : safety, environment and health / |
Statement of responsibility |
John A. Quelch and Margaret L. Rodriguez -- |
Title |
Carolinas healthcare system : consumer analytics / |
Statement of responsibility |
John A. Quelch and Margaret L. Rodriguez -- |
Title |
Philips healthcare : marketing the healthsuite digital platform / |
Statement of responsibility |
John A. Quelch and Margaret L. Rodriguez -- |
Title |
Cancer screening in Japan : market research and segmentation / |
Statement of responsibility |
John A. Quelch and Margaret L. Rodriguez -- |
Title |
Dumb ways to die : advertising train safety (A), (B), and (C) / |
Statement of responsibility |
John A. Quelch -- |
Title |
CVS health : promoting drug adherence / |
Statement of responsibility |
Leslie K. John, John A. Quelch, Robert Huckman -- |
Title |
The slingshot : improving water access / |
Statement of responsibility |
John A. Quelch, Margaret L. Rodriguez, Carin-Isabel Knoop -- |
Title |
Vaxess Technologies, Inc / |
Statement of responsibility |
John A. Quelch, Margaret L. Rodriguez -- |
Title |
AccessHealth CT : marketing affordable healthcare / |
Statement of responsibility |
John A. Quelch and Michael Norris -- |
Title |
23andMe : genetic testing for consumers (A) and (B) / |
Statement of responsibility |
John A. Quelch and Margaret L. Rodriguez -- |
Title |
Demarketing soda in New York City / |
Statement of responsibility |
John A. Quelch, Margaret L. Rodriguez, Carin-Isabel Knoop, Christine Snively -- |
Title |
Fresno's social impact bond for asthma / |
Statement of responsibility |
John A. Quelch and Margaret L. Rodriguez -- |
Title |
E-cigarettes : marketing versus public health / |
Statement of responsibility |
John A. Quelch and Margaret L. Rodriguez -- |
Title |
Rana plaza : workplace safety in Bangladesh (A) and (B) / |
Statement of responsibility |
John A. Quelch and Margaret L. Rodriguez -- |
Title |
Note on mobile health care / |
Statement of responsibility |
John A. Quelch and Margaret L. Rodriguez. |
520 8# - SUMMARY, ETC. |
Summary, etc. |
'Consumers, Corporations, and Public Health' assembles 17 case studies at the intersection of business and public health to illustrate how each side can inform and benefit the other. |
530 ## - COPYRIGHT INFORMATION: |
COPYRIGHT INFORMATION |
COPYRIGHT NOT covered - Click this link to request copyright permission: |
Uniform Resource Identifier |
<a href="b">b</a> |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Commerce. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Public health |
General subdivision |
Economic aspects. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Health promotion. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Professional corporations. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
National health services. |
650 12 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Commerce |
650 12 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Public Health |
General subdivision |
economics |
650 22 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Health Promotion |
General subdivision |
methods |
650 22 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Health Services |
650 22 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Professional Corporations |
655 #1 - INDEX TERM--GENRE/FORM |
Genre/form data or focus term |
Electronic Books. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Quelch, John A., |
Relator term |
|
856 40 - ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
<a href="https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1109700&site=eds-live&custid=s3260518">https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1109700&site=eds-live&custid=s3260518</a> |
-- |
Click to access digital title | log in using your CIU ID number and my.ciu.edu password |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) |
DONATED BY: |
|
VENDOR |
EBSCO |
Classification part |
RA. |
PUBLICATION YEAR |
2016 |
LOCATION |
ONLINE |
REQUESTED BY: |
|
-- |
|
-- |
NFIC |
Source of classification or shelving scheme |
|
994 ## - |
-- |
92 |
-- |
NT |
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) |
a |
1 |
b |
Cynthia Snell |
c |
1 |
d |
Cynthia Snell |