MARC details
| 000 -LEADER |
|---|
| fixed length control field |
04604cam a2200457Ii 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
on1080080014 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20240726104804.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
181222s2018 dk ob 001 0 eng d |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
EBLCP |
| Language of cataloging |
eng |
| Description conventions |
rda |
| Transcribing agency |
EBLCP |
| Modifying agency |
MERUC |
| -- |
NT |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
8770220387 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9788770220385 |
| Qualifying information |
|
| 050 04 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HD30 |
| Item number |
.B875 2018 |
| 049 ## - LOCAL HOLDINGS (OCLC) |
|---|
| Holding library |
MAIN |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Almeida, Fernando, |
| Relator term |
Author |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
The Business Plan Reference Manual for IT Businesses /Fernando Almeida, José Duarte Santos. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Denmark : |
| Name of publisher, distributor, etc. |
River Publishers, |
| Date of publication, distribution, etc. |
(c)2018. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
1 online resource (242 pages). |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
computer |
| Media type code |
c |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
online resource |
| Carrier type code |
cr |
| Source |
rdacarrier |
| 347 ## - DIGITAL FILE CHARACTERISTICS |
|---|
| File type |
data file |
| Source |
rda |
| 490 1# - SERIES STATEMENT |
|---|
| Series statement |
River Publishers series in multi business model innovation, technologies and sustainable business |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographies and index. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Description based upon print version of record. |
| 505 00 - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Front Cover; Half-Title Page; RIVER PUBLISHERS SERIES IN MULTI BUSINESS MODEL INNOVATION, TECHNOLOGIES AND SUSTAINABLE BUSINESS; Title Page; Copyright Page; Contents; Preface; List of Figures; List of Tables; List of Abbreviations; Introduction and Contextualization; Chapter 1 -- |
| Title |
Business Concepts; 1.1 Theoretical Foundations; 1.1.1 Business Details/Idea Description; 1.1.2 Registration Details; 1.1.3 Business Presentation; 1.1.4 Business Premises; 1.1.5 Organization Chart; 1.1.6 Management and Ownership; 1.1.7 Key Personnel; 1.1.8 Innovation; 1.1.9 Risk Management; 1.1.10 Legal Considerations |
| 505 00 - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
1.2 Scenario I -- |
| Title |
TourMCard1.2.1 Business Details/Idea Description; 1.2.2 Registration Details; 1.2.3 Business Presentation; 1.2.4 Business Premises; 1.2.5 Organization Chart; 1.2.6 Management and Ownership; 1.2.7 Key Personnel; 1.2.8 Innovation; 1.2.9 Risk Management; 1.2.10 Legal Consideration; 1.3 Scenario II -- |
| -- |
AuditExpert; 1.3.1 Business Details/Idea Description; 1.3.2 Registration Details; 1.3.3 Business Presentation; 1.3.4 Business Premises; 1.3.5 Organization Chart; 1.3.6 Management and Ownership; 1.3.7 Key Personnel; 1.3.8 Innovation; 1.3.9 Risk Management; 1.3.10 Legal Consideration |
| 505 00 - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Chapter 2 -- |
| Title |
Marketing Plan2.1 Theoretical Foundations; 2.1.1 Market Research; 2.1.2 Environmental/Industry Analysis; 2.1.3 SWOT Analysis; 2.1.4 Customers Identification; 2.1.5 Competitors Identification; 2.1.6 Partners Identification; 2.1.7 Strategic Positioning; 2.1.8 Advertising and Sales; 2.1.9 Marketing Mix; 2.1.10 Business Model Canvas; 2.2 Scenario I -- |
| -- |
TourMCard; 2.2.1 Market Research; 2.2.2 Environmental/Industry Analysis; 2.2.3 SWOT Analysis; 2.2.4 Customers Identification; 2.2.5 Competitors Identification; 2.2.6 Partners Identification; 2.2.7 Strategic Positioning |
| 505 00 - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
2.2.8 Advertising and Sales2.2.9 Marketing Mix; 2.2.10 Business Model Canvas; 2.3 Scenario II -- |
| Title |
AuditExpert; 2.3.1 Market Research; 2.3.2 Environmental/Industry Analysis; 2.3.3 SWOT Analysis; 2.3.4 Customers Identification; 2.3.5 Competitors Identification; 2.3.6 Partners Identification; 2.3.7 Strategic Positioning; 2.3.8 Advertising and Sales; 2.3.9 Marketing Mix; 2.3.10 Business Model Canvas; Chapter 3 -- |
| -- |
Operational Plan; 3.1 Theoretical Foundations; 3.1.1 Operations; 3.1.2 Action Plan; 3.2 Scenario I -- |
| -- |
TourMCard; 3.2.1 Operations; 3.2.2 Action Plan; 3.3 Scenario II -- |
| -- |
AuditExpert |
| 505 00 - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
3.3.1 Operations3.3.2 Action Plan; Chapter 4 -- |
| Title |
Financial Plan and Viability Analysis; 4.1 Theoretical Foundations; 4.1.1 Key Objectives and Financial Review; 4.1.2 Viability Analysis; 4.2 Scenario I -- |
| -- |
TourMCard; 4.2.1 Key Objectives and Financial Review; 4.2.2 Viability Analysis; 4.2.3 Sensibility Analysis; 4.3 Scenario II -- |
| -- |
AuditExpert; 4.3.1 Key Objectives and Financial Review; 4.3.2 Viability Analysis; 4.3.3 Sensibility Analysis; Chapter 5 -- |
| -- |
Prototype Description; 5.1 Theoretical Foundations; 5.1.1 Prototype Features; 5.1.2 Technology Choice and Architecture; 5.1.3 Prototype Modeling |
| 505 00 - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
5.2 Scenario I -- |
| Title |
TourMCard |
| 530 ## - COPYRIGHT INFORMATION: |
|---|
| COPYRIGHT INFORMATION |
COPYRIGHT NOT covered - Click this link to request copyright permission: |
| Uniform Resource Identifier |
<a href="b">b</a> |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business planning. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Information technology |
| General subdivision |
Management. |
| 655 #1 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
Electronic Books. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Santos, José, |
| Relator term |
|
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
|---|
| -- |
Click to access digital title | log in using your CIU ID number and my.ciu.edu password. |
| Uniform Resource Identifier |
<a href="httpss://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1982637&site=eds-live&custid=s3260518">httpss://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1982637&site=eds-live&custid=s3260518</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) |
| DONATED BY: |
|
| VENDOR |
EBSCO |
| Classification part |
HD. |
| PUBLICATION YEAR |
2018 |
| LOCATION |
ONLINE |
| REQUESTED BY: |
|
| -- |
|
| -- |
NFIC |
| Source of classification or shelving scheme |
|
| 994 ## - |
|---|
| -- |
92 |
| -- |
NT |
| 902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) |
|---|
| a |
1 |
| b |
Cynthia Snell |
| c |
1 |
| d |
Cynthia Snell |