MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01579cam a2200373 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
ocm41508434 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20240726104350.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
020912s1999 nyua 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2002511854 |
| 039 03 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
CO 63183 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Description conventions |
rda |
| Transcribing agency |
DLC |
| Modifying agency |
TXA |
| -- |
TJC |
| -- |
WY@ |
| -- |
LVB |
| -- |
SBI |
| 049 0# - LOCAL HOLDINGS (OCLC) |
|---|
| Holding library |
SHCM |
| 050 04 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415 |
| Item number |
.W574 1999 |
| 050 04 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Zollo, Peter, |
| Relator term |
Author |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Wise up to teens : |
| Remainder of title |
insights into marketing and advertising to teenagers / |
| Statement of responsibility, etc. |
by Peter Zollo. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
second edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Ithaca, New York : |
| Name of publisher, distributor, etc. |
New Strategist Publications, |
| Date of publication, distribution, etc. |
(c)1999. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xvi, 346 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
24 cm. |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
|
| 505 00 - FORMATTED CONTENTS NOTE |
|---|
| Title |
Why teens are important consumers -- |
| -- |
Teens, products, and brands -- |
| -- |
Teens and media -- |
| -- |
Teen activities and interests -- |
| -- |
Teen trends and social hierarchy -- |
| -- |
Teens and music -- |
| -- |
Power of celebrity -- |
| -- |
Teen values -- |
| -- |
Essence of being teen -- |
| -- |
Teen life : home, play, school -- |
| -- |
Advertising and promoting to teens -- |
| -- |
Researching teens. |
| 530 ## - COPYRIGHT INFORMATION: |
|---|
| COPYRIGHT INFORMATION |
COPYRIGHT NOT covered - Click this link to request copyright permission: |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Advertising. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Consumer behavior. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing. |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
|---|
| a |
.b10989481 |
| b |
12-01-09 |
| c |
01-22-08 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Reference (Library Use ONLY) |
| Classification part |
HF |
| PUBLICATION YEAR |
1999 |
| VENDOR |
|
| Delivery Date: ACADEMIC YEAR - ie 2022-2023 |
2020-10-24 |
| COST |
0.00 |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) |
|---|
| g |
0 |
| i |
31923001033188 |
| j |
2 |
| l |
cirr |
| o |
|
| p |
0.00 |
| q |
|
| r |
|
| s |
o -- |
| t |
69 |
| u |
0 |
| v |
0 |
| w |
0 |
| x |
0 |
| y |
.i18486435 |
| z |
11-30-09 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| -- |
ccst |
| -- |
cir |
| Operator's initials, OID (RLIN) |
05-27-09 |
| Cataloger's initials, CIN (RLIN) |
m |
| First date, FD (RLIN) |
a |
| -- |
- |
| -- |
eng |
| -- |
nyu |
| -- |
0 |
| 902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) |
|---|
| a |
1 |
| b |
Cynthia Snell |
| c |
1 |
| d |
Cynthia Snell |