Problems in marketing : (Record no. 36736)

MARC details
000 -LEADER
fixed length control field 01257cam a22003734i 4500
001 - CONTROL NUMBER
control field ocm56464526
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240726102134.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 061215s2008 caua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2006940458
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBA4-Y7934
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780761971788
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780761971795
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Description conventions rda
Transcribing agency DLC
Modifying agency UKM
-- BAKER
-- BTCTA
-- YDXCP
-- BWKUK
-- BWK
-- SBI
049 ## - LOCAL HOLDINGS (OCLC)
Holding library SBIM
050 04 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.C533.P763 2008
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Moutinho, Luiz,
Relator term Author
245 10 - TITLE STATEMENT
Title Problems in marketing :
Remainder of title applying key concepts and techniques /
Statement of responsibility, etc. Luiz Moutinho and Charles Chien.
Medium [print]
250 ## - EDITION STATEMENT
Edition statement second edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Los Angeles :
Name of publisher, distributor, etc. Sage Publications,
Date of publication, distribution, etc. (c)2008.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 322 pages :
Other physical details illustrations ;
Dimensions 24 cm.
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographies and index.
530 ## - COPYRIGHT INFORMATION:
COPYRIGHT INFORMATION COPYRIGHT NOT covered - Click this link to request copyright permission:
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Chien, Charles S.
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b15804380
b 06-22-15
c 10-14-09
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Circulating Book (checkout times vary with patron status)
Classification part HF
PUBLICATION YEAR 2008
998 ## - LOCAL CONTROL INFORMATION (RLIN)
-- cim
Operator's initials, OID (RLIN) 02-05-10
Cataloger's initials, CIN (RLIN) m
First date, FD (RLIN) a
-- -
-- eng
-- cau
-- 0
994 ## -
-- C0
-- SBI
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
g 1
i 31923001335765
j 2
l cimc
n "repair" status after fire
o -
p 0.00
q -
r -
s - --
t 61
u 0
v 0
w 0
x 0
y .i18475498
z 10-27-09
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN)
a 1
b Cynthia Snell
c 1
d Cynthia Snell
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Non-fiction G. Allen Fleece Library G. Allen Fleece Library WITHDRAWN 07/14/2018 0.00   HF5415.M67 2008 31923001335765 12/18/2018 07/14/2018 Withdrawn