A framework for marketing management / (Record no. 104380)

MARC details
000 -LEADER
fixed length control field 00606cam a2200193 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 101129s2012 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2010049476
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780132539302
Qualifying information (pbk. ;
-- alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0132539306
Qualifying information (pbk. ;
-- alk. paper)
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .K636 2012
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition information 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
245 12 - TITLE STATEMENT
Title A framework for marketing management /
Statement of responsibility, etc. Philip Kotler, Kevin Lane Keller.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. ©2012.
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 332 pages :
Other physical details illustrations ;
Dimensions 24 cm
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
902 ## -
-- 122
-- Elin Johnson
-- 122
-- Elin Johnson
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     G. Allen Fleece Library G. Allen Fleece Library TEXTBOOK RESERVE 08/21/2024   HF5415.13 .K636 2012 31923002095814 08/21/2024 08/21/2024 Reserved Book (2-hr checkout)