Customer-driven budgeting prepare, engage, execute : the small business guide for growth /

Talbot, Floyd.

Customer-driven budgeting prepare, engage, execute : the small business guide for growth / Floyd Talbot. - first edition. - [New York, N.Y. (222 East 46th Street, New York, NY 10017) : Business Expert Press, (c)2012. - 1 electronic text (xxiv, 192 pages) : digital file. - Managerial accounting collection, .

Part of: 2012 digital library.



List of figures -- List of tables -- Acknowledgments -- Read first! -- Stage I. Budget pre-planning -- 1. Before you begin -- 2. Budget cycle -- 3. Budget schedule -- 4. Objectives, performance, and measurements -- 5. Organizational review -- 6. Processes review -- 7. Key management areas: budgeting foundations -- Stage II. The pro forma financial statements -- 8. Sales plan -- 9. Capital plan -- 10. Production plan -- 11. Administrative plan -- 12. Total staffing plan -- 13. Pro forma financial statements -- Stage III. Budgets setting on a shelf gather dust -- 14. Execution plan -- 15. Period ending financial reviews -- Appendix A. Suggested budget process task list -- Appendix B. Customer management best practices -- Appendix C. Major vendor management best practices and policies -- Conclusion -- Endorsements -- Notes -- Bibliography -- Index.

This comprehensive budgeting book emphasizes that the customer drives the business organization and processes and becomes the overriding purpose for a company's existence and success. Customer-Driven Budgeting offers a complete guide that covers every step in the budgeting cycle from the basics of organization, processes, and funding to budget execution and monitoring. It emphasizes that the budget is the starting point and catalyst for gaining customers. The budget prepares the company to supply the sales and marketing team reinforcements for giving a compelling reason for customers to buy from it.




Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.

9781606494301


Budget in business.
Customer relations--Management.

budgeting budget financial management strategy customer small business small business owner cash flow investors business management growth objectives performance measurements processes manage management financial statements pro forma financial statements best practices customer management vendor management organization capital budget benchmarks benchmarking financial ratios staffing production planning outsourcing outsource risk management risks revenue accounting planning metrics evaluation financial performance sales marketing markets vendors

HG4028 / .C878 2012