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008 201103s2021 maua o 001 0 eng
010 _a2020049696
040 _aDLC
_beng
_erda
_cDLC
_dOCLCO
_dOCLCF
_dNT
_dOCLCO
_dYDX
_dTXM
_dMUU
_dK6U
_dVLB
_dNT
020 _a9781647821357
_q((electronic)l(electronic)ctronic)
042 _apcc
050 0 0 _aHB3711
_b.G563 2021
245 1 0 _aGlobal recession /Harvard Business Review.
300 _a1 online resource :
_billustrations.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _adata file
_2rda
490 1 _aInsights you need from Harvard Business Review
504 _a2
505 0 0 _aSection 1. Strategy in the recession: Adapt your business to the new reality --
_tstart by understanding how habits have changed. /
_rby Michael G. Jacobides and Martin Reeves --
_tAvoid making this strategic mistake in a recession --
_tnow is not the time for differentiators to compete on cost /
_rby Michael Greiner and Scott Julian --
_tSection 2. Managing your business through the recession: What really prevents companies from thriving in a recession --
_tit's about knowing how to reallocate --
_tand deallocate --
_tresources /
_rby Ranjay Gulati --
_tDo you have the right sales channels for a downturn? --
_tthree questions manufacturers should be asking themselves right now /
_rby Andris A. Zoltners, Prabhakant Sinha, Sally E. Lorimer, and John DeSarbo --
_tJoint ventures and partnerships in a downturn --
_thow to think about your existing collaborations-and the new ones you should seek out /
_rby James Bamford, Gerard Baynham, and David Ernst --
_tDon't cut your marketing budget in a recession --
_tresearch shows that when firms reallocate it, they have more success /
_rby Nirmalya Kumar and Koen Pauwels --
_t7 strategies for leading a crisis-driven reorg --
_tstart by moving quickly, but always with a plan /
_rby Peter Buchas, Stephen Heidari-Robinson, Suzanne Heywood, and Matthias Qian --
_tSection 3. Entrepreneurship and startups in the recession: You don't have to pivot in a crisis --
_thow to stay the course /
_rby Daniel Isenberg and Alessandro Di Fiore --
_tHow to launch a startup in the post-Covid era --
_tunderstand the market and the needs of the consumer to stay in the game /
_rby Uri Adoni --
_tSection 4. Managing yourself and your career in the recession: How to find a (great) job during a downturn --
_tyes, it's possible --
_twith a detailed plan of action /
_rby Claudio Fernández-Aráoz --
_tGrowth after trauma --
_tfive steps for coming out of a crisis stronger. /
_rby Richard G. Tedeschi.
530 _a2
_ub
650 0 _aRecessions.
650 0 _aBusiness planning.
650 0 _aSuccess in business.
655 1 _aElectronic Books.
700 1 _aHarvard Business Review Press,
_eissuing body.
856 4 0 _uhttps://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=2605738&site=eds-live&custid=s3260518
_zClick to access digital title | log in using your CIU ID number and my.ciu.edu password
942 _cOB
_D
_eEB
_hHB
_m2021
_QOL
_R
_x
_8NFIC
_2LOC
999 _c92637
_d92637
902 _a1
_bCynthia Snell
_c1
_dCynthia Snell