000			04684cam a2200445Mi 4500
001			on1202467538
003			OCoLC
005			20240726105214.0
008			201031s2020 xx o ||| 0 eng d
040			_aEBLCP _beng _erda _cEBLCP _dYDX _dRECBK _dTEFOD _dEBLCP _dTEFOD _dOCLCO _dNT
020			_a9781633699892 _q((electronic)l(electronic)ctronic)
050	0	4	_aHD41 _b.H377 2020
049			_aMAIN
245	1	0	_aHBR's 10 Must Reads on Platforms and Ecosystems (with bonus article by ""Why Some Platforms Thrive and Others Don't"" By Feng Zhu and Marco Iansiti)
260			_aLa Vergne : _bHarvard Business Review Press, _c(c)2020.
300			_a1 online resource (193 pages).
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _bcr _2rdacarrier
347			_adata file _2rda
490	1		_aHBR's 10 Must Reads
500			_aDescription based upon print version of record.
504			_a2
505	0	0	_aIntro -- _tContents -- _tCh. 1: Pipelines, Platforms, and the New Rules of Strategy -- _tCh. 2: Strategies for Two-Sided Markets -- _tCh. 3: Finding the Platform in Your Product -- _tCh. 4: What's Your Google Strategy? -- _tCh. 5: In the Ecosystem Economy, What's Your Strategy? -- _tCh. 6: Right Tech, Wrong Time -- _tCh. 7: Managing Our Hub Economy -- _tCh. 8: Why Some Platforms Thrive . . . and Others Don't -- _tCh. 9: Spontaneous Deregulation -- _tCh. 10: Alibaba and the Future of Business -- _tCh. 11: Fixing Discrimination in Online Marketplaces -- _tAbout the Contributors -- _tIndex
520	0		_aHelp your company adapt to the new rules of competition. If you read nothing else on creating value with business platforms and ecosystems, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you reap the rewards of multisided platforms (MSPs),or defend your company against these formidable opponents. This book will inspire you to: -Assess the threat of disruption from platforms in your industry -Decide whether and how to play with increasingly powerful platform businesses -Choose the right strategy for transforming your product into a platform -Harness network effects to maximize value for the partners in your ecosystem -Shift from managing products to managing interactions -Learn when moving first and growing fast will work,and when it won't -Manage winner-take-all dynamics This collection of articles includes "Pipelines, Platforms, and the New Rules of Strategy," by Marshall W. Van Alstyne, Geoffrey G. Parker, and Sangeet Paul Choudary; "Strategies for Two-Sided Markets," Thomas R. Eisenmann, Geoffrey Parker, and Marshall W. Van Alstyne; "Finding the Platform in Your Product," by Andrei Hagiu and Elizabeth Altman; "What's Your Google Strategy'," by Andrei Hagiu and David B. Yoffie; "In the Ecosystem Economy, What's Your Strategy'," by Michael G. Jacobides; "Right Tech, Wrong Time," by Ron Adner and Rahul Kapoor; "Managing Our Hub Economy," by Marco Iansiti and Karim R. Lakhani; "Why Some Platforms Thrive and Others Don't," by Feng Zhu and Marco Iansiti; "Spontaneous Deregulation," by Benjamin Edelman and Damien Geradin; "Alibaba and the Future of Business," by Ming Zeng; and "Fixing Discrimination in Online Marketplaces," by Ray Fisman and Michael Luca. HBR's 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further. HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardless of an ever-changing business environment.
530			_a2 _ub
650		0	_aCompetition.
650		0	_aBusiness planning.
655		1	_aElectronic Books.
700	1		_aHarvard Business Review Press.
700	1		_aIansiti, Marco, _d1961-
700	1		_aLakhani, Karim R.
700	1		_aVan Alstyne, Marshall.
700	1		_aParker, Geoffrey
700	1		_q(Geoffrey G.)
856	4	0	_uhttps://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=2355942&site=eds-live&custid=s3260518 _zClick to access digital title | log in using your CIU ID number and my.ciu.edu password
942			_cOB _D _eEB _hHD _m2020 _QOL _R _x _8NFIC _2LOC
994			_a92 _bNT
999			_c92590 _d92590
902			_a1 _bCynthia Snell _c1 _dCynthia Snell