000 03514cam a2200385Ii 4500
001 on1037095391
003 OCoLC
005 20240726105209.0
008 180523s2018 mau ob 001 0 eng d
040 _aNT
_beng
_erda
_epn
_cNT
_dNT
020 _a9781633696471
_q((electronic)l(electronic)ctronic)
050 0 4 _aHD30
_b.R456 2018
049 _aMAIN
100 1 _aJohnson, Mark W.,
_e1
245 1 0 _aReinvent your business model :
_bhow to seize the white space for transformative growth /
_cMark W. Johnson.
260 _aBoston, Massachusetts :
_bHarvard Business Review Press,
_c(c)2018.
300 _a1 online resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _adata file
_2rda
520 0 _aBusiness model innovation is the key to unlocking transformational growth--but few executives know how to apply it to their businesses. In Reinvent Your Business Model, Mark Johnson reveals the playbook. Johnson lays out an eminently practical framework that identifies the four fundamental building blocks that make business models work. In a series of in-depth case studies, he goes on to vividly illustrate how companies are using innovative business models to achieve transformational growth by - fulfilling unmet customer needs in their current markets - serving entirely new customers and creating new markets - and responding to tectonic shifts in market demand, government policy, and technologies that affect entire industries. He then lays out a structured process for designing a new model and developing it into a profitable and thriving enterprise, while investigating the vexing and sometimes paradoxical managerial challenges that have commonly thwarted so many companies in their unguided forays into the unknown. Business model innovators have reshaped entire sectors--including retail, aviation, and media--and redistributed billions of dollars of value. With road-tested frameworks, analytics, and diagnostics, this book gives executives everything they need to reshape their businesses and achieve transformative growth. Thoroughly updated to, Johnson has also added a new chapter on digital transformation, that presents a framework for digital business models and four new case studies.--
_cProvided by publisher.
504 _a2
505 0 0 _aPart One. A new model for growth and renewal: The white space and business model innovation --
_tThe four-box business model framework --
_tPart Two. When new business models are needed: The white space within: transforming existing markets --
_tThe white space beyond: creating new markets --
_tThe white space between: dealing with industry discontinuity --
_tDigital transformation --
_tPart Three. Business model innovation as a repeatable process: Designing a new business model --
_tImplementing the model --
_tOvercoming incumbent challenges.
530 _a2
_ub
650 0 _aBusiness planning
_vCase studies.
650 0 _aStrategic planning
_vCase studies.
650 0 _aSuccess in business
_vCase studies.
650 0 _aOrganizational change
_vCase studies.
655 1 _aElectronic Books.
856 4 0 _uhttps://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1797861&site=eds-live&custid=s3260518
_zClick to access digital title | log in using your CIU ID number and my.ciu.edu password
942 _cOB
_D
_eEB
_hHD.
_m2018
_QOL
_R
_x
_8NFIC
_2LOC
994 _a92
_bNT
999 _c92324
_d92324
902 _a1
_bCynthia Snell
_c1
_dCynthia Snell