000 02682nam a2200397Ki 4500
001 ocn865508697
003 OCoLC
005 20240726105208.0
008 131217s2004 mau ob 001 0 eng d
040 _aNT
_beng
_erda
_epn
_cNT
020 _a9781422184066
_q((electronic)l(electronic)ctronic)l((electronic)l(electronic)ctronic)ctronic bk.
050 0 4 _aHD53
_b.J853 2004
049 _aNTA
100 1 _aSchwartz, Evan I.
_e1
245 1 0 _aJuice :
_bthe creative fuel that drives today's world-class inventors /
_cEvan I. Schwartz.
260 _aBoston :
_bHarvard Business School Press,
_c(c)2004.
300 _a1 online resource (xii, 238 pages)
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _adata file
_2rda
504 _a2
505 0 0 _aCreating possibilities --
_tPinpointing problems --
_tRecognizing patterns --
_tChanneling chance --
_tTranscending boundaries --
_tDetecting barriers --
_tApplying analogies --
_tVisualizing results --
_tEmbracing failure --
_tMultiplying insights --
_tThinking systematically.
520 1 _a"This book takes us inside the labs and the minds of some of today's most prolific inventors to demystify the process by which they imagine and create. Evan I. Schwartz argues that invention is less about serendipity and genius than it is about a relentless inner compulsion to question and discover. This creative energy, says Schwartz, is the fuel - the "juice" - that drives the best inventors. And this special form of creativity is latent in each of us." "Juice juxtaposes the stories of classic inventors with a new breed of innovators, such as hypersonic sound inventor Woody Norris, genomics pioneer Lee Hood, mechanical whiz Dean Kamen, business systems inventory Jay Walker, and biomimicry trailblazer James McLurkin. Schwartz reveals the brilliant strategies - such as crossing knowledge boundaries, visualizing results, applying analogies, and embracing failure - that enable investors to transform improbable ideas into reality."--BOOK JACKET.
530 _a2
_ub
650 0 _aCreative ability in business.
650 0 _aNew products.
650 0 _aCreative ability in technology.
650 0 _aTechnological innovations.
650 0 _aInventions.
655 1 _aElectronic Books.
856 4 0 _uhttps://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=675223&site=eds-live&custid=s3260518
_zClick to access digital title | log in using your CIU ID number and my.ciu.edu password
942 _cOB
_D
_eEB
_hHD
_m2004
_QOL
_R
_x
_8NFIC
_2LOC
994 _a02
_bNT
999 _c92212
_d92212
902 _a1
_bCynthia Snell
_c1
_dCynthia Snell