000			03450cam a2200421Ki 4500
001			ocn865508735
003			OCoLC
005			20240726105206.0
008			131217s2004 maua ob 001 0 eng d
010			_z2003013374
040			_aNT _beng _erda _epn _cNT _dSFB _dCOO _dB24X7 _dOCLCF _dOCLCO _dYDXCP _dIDEBK _dOCLCQ _dINARC _dUMI _dEZ9
020			_a9781422163269 _q((electronic)l(electronic)ctronic)
050	0	4	_aHD2746 _b.B496 2004
049			_aMAIN
100	1		_aZook, Chris, _d1951- _e1
245	1	0	_aBeyond the core : _bexpand your market without abandoning your roots / _cChris Zook.
260			_aBoston : _bHarvard Business School Pub., _c(c)2004.
300			_a1 online resource (xv, 214 pages) : _billustrations
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _bcr _2rdacarrier
347			_adata file _2rda
504			_a2
505	0	0	_aThe growth crisis? : dangerous moves beyond the core -- _tVisualizing the ideal? : the first principle of adjacency growth -- _tEvaluating adjacency moves? : balancing desire with data -- _tOrchestrating adjacency moves? : strengthening the core vs. investing in adjacencies -- _tExecuting adjacency moves? : managing the key organizational issues that most influence success or failure -- _tTransforming moves? : redefining the core through adjacencies.
520	8		_aAnnotation _bZook explores creating new product lines or new channels of distribution as he outlines a new expansion strategy.
520	8		_aAnnotation _bAll companies must grow to survive-but only one in five growth strategies succeeds. InProfit from the Core, strategy expert Chris Zook revealed how to grow profitably by focusing on and achieving full potential in the core business. But what happens when your core business provides insufficient new growth, or even hits the wall? InBeyond the Core, Zook outlines an expansion strategy based on putting together combinations of adjacency moves into areas away from, but related to, the core business, such as new product lines or new channels of distribution. These sequences of moves carry less risk than diversification, yet they can create enormous competitive advantage, because they stem directly from what the company already knows and does best. Based on extensive research on the growth patterns of thousands of companies worldwide, including CEO interviews with twenty-five top performers in adjacency growth, Beyond the Core(1) identifies the adjacency pattern that most dramatically increases the odds of success: "relentless repeatability;" (2) offers a systematic approach for choosing among a range of possible adjacency moves; and 3) shows how to time adjacency moves during a variety of typical business situations. Beyond the Coreshows how to find and leverage the best avenues for growth-without damaging the heart of the firm.
520	8		_aAnnotation.
530			_a2 _ub
650		0	_aCorporations _xGrowth.
650		0	_aStrategic planning.
650		0	_aCorporate profits.
650		0	_aIndustrial management.
655		1	_aElectronic Books.
856	4	0	_uhttps://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=675070&site=eds-live&custid=s3260518 _zClick to access digital title | log in using your CIU ID number and my.ciu.edu password
942			_cOB _D _eEB _hHD _m2004 _QOL _R _x _8NFIC _2LOC
994			_a92 _bNT
999			_c92089 _d92089
902			_a1 _bCynthia Snell _c1 _dCynthia Snell