000 02038nam a2200397Ki 4500
001 ocn865508763
003 OCoLC
005 20240726105205.0
008 131217s2010 mau ob 001 0 eng d
040 _aNT
_beng
_erda
_epn
_cNT
020 _a9781422160633
_q((electronic)l(electronic)ctronic)l((electronic)l(electronic)ctronic)ctronic bk.
050 0 4 _aHD41
_b.C679 2010
049 _aNTA
100 1 _aShenkar, Oded.
_e1
245 1 0 _aCopycats :
_bhow smart companies use imitation to gain a strategic edge /
_cOded Shenkar.
260 _aBoston, Mass. :
_bHarvard Business Press,
_c(c)2010.
300 _a1 online resource (241 pages)
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _adata file
_2rda
504 _a2
505 0 0 _aFat copycats --
_tThe science and art of imitation --
_tThe age of imitation --
_tThe imitators --
_tImitation capabilities and processes --
_tImitation strategies --
_tThe imovation challenge.
520 0 _a"In business, imitation gets a bad rap: some business leaders see imitators as 'me too' players forced to copy because they have nothing original to offer. In Copycats, Oded Shenkar challenges this viewpoint. He reveals how imitation - the exact or broad-brushed copying of an innovation - is as critical to prosperity as innovation, especially when the two are used together."-inside jacket.
530 _a2
_ub
650 0 _aCompetition
_xManagement.
650 0 _aImitation
_xEconomic aspects.
650 0 _aDiffusion of innovations
_xManagement.
650 0 _aNew products.
650 0 _aStrategic planning.
655 1 _aElectronic Books.
856 4 0 _uhttps://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=674980&site=eds-live&custid=s3260518
_zClick to access digital title | log in using your CIU ID number and my.ciu.edu password
942 _cOB
_D
_eEB
_hHD
_m2010
_QOL
_R
_x
_8NFIC
_2LOC
994 _a02
_bNT
999 _c92032
_d92032
902 _a1
_bCynthia Snell
_c1
_dCynthia Snell