000			01900nam a2200385Ki 4500
001			ocn865508745
003			OCoLC
005			20240726105204.0
008			131217s2012 maua ob 001 0 eng d
040			_aNT _beng _erda _epn _cNT
020			_a9781422142295 _q((electronic)l(electronic)ctronic)l((electronic)l(electronic)ctronic)ctronic bk.
050	0	4	_aHD41 _b.U534 2012
049			_aNTA
100	1		_aMagretta, Joan, _d1948- _e1
245	1	0	_aUnderstanding Michael Porter : _bthe essential guide to competition and strategy / _cJoan Magretta.
260			_aBoston, Mass. : _bHarvard Business Review Press, _c(c)2012.
300			_a1 online resource (x, 236 pages) : _billustrations.
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _bcr _2rdacarrier
347			_adata file _2rda
504			_a2
505	0	0	_aCompetition: the right mind-set -- _tThe five forces: competing for profits -- _tCompetitive advantage: the value chain and your P&L -- _tCreating value: the core -- _tTrade-offs: the linchpin -- _tFit: the amplifier -- _tContinuity: the enabler -- _tEpilogue: a short list of implications.
520	0		_aExamines and explains the revolutionary business frameworks of Michael Porter, with examples to illustrate and update Porter's ideas for achieving and sustaining competitive success.
530			_a2 _ub
600	1	0	_aPorter, Michael E., _d1947-
650		0	_aCompetition.
650		0	_aStrategic planning.
650		0	_aManagement.
655		1	_aElectronic Books.
856	4	0	_uhttps://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=674881&site=eds-live&custid=s3260518 _zClick to access digital title | log in using your CIU ID number and my.ciu.edu password
942			_cOB _D _eEB _hHD _m2012 _QOL _R _x _8NFIC _2LOC
994			_a02 _bNT
999			_c91968 _d91968
902			_a1 _bCynthia Snell _c1 _dCynthia Snell