000 02565cam a2200373Ki 4500
001 ocn982958235
003 OCoLC
005 20240726105036.0
008 170419s2017 nju ob 001 0 eng d
040 _aNT
_beng
_erda
_epn
_cNT
_dYDX
_dJSTOR
_dEBLCP
_dP@U
020 _a9780813583341
_q((electronic)l(electronic)ctronic)
050 0 4 _aPN1999
_b.D576 2017
049 _aMAIN
100 1 _aWills, John,
_d1971-
_e1
245 1 0 _aDisney culture /John Wills.
260 _aNew Brunswick, New Jersey :
_bRutgers University Press,
_c(c)2017.
300 _a1 online resource (v, 158 pages)
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _adata file
_2rda
490 1 _aQuick takes: movies and popular culture
520 0 _a"Over the past century, Disney has grown from a small American animation studio into a multipronged global media giant. Today, the company's annual revenue exceeds the GDP of over 100 countries, and its portfolio has grown to include Pixar, Marvel, Lucasfilm, ABC, and ESPN. With a company so diversified, is it still possible to identify a coherent Disney vision or message? Disney Culture proposes that there is still a unifying Disney ethos, one that can be traced back to the corporate philosophy that Walt Disney himself developed back in the 1920s. Yet, as cultural historian John Wills demonstrates, Disney's values have also adapted to changing social climates. At the same time, the world of Disney has profoundly shaped how Americans view the world. Wills offers a nuanced take on the corporate ideologies running through animated and live-action Disney movies from Frozen to Fantasia, from Mary Poppins to Star Wars: The Force Awakens. But Disney Culture encompasses much more than just movies as it explores the intersections between Disney's business practices and its cultural mythmaking. Welcome to "the Disney Way.""--
_cProvided by publisher.
504 _a2
505 0 0 _aMaking Disney magic --
_tThe world according to Disney --
_tDisney dollars --
_tDisney values.
530 _a2
_ub
610 2 0 _aWalt Disney Company
_xManagement.
650 0 _aCorporate culture.
655 1 _aElectronic Books.
856 4 0 _uhttps://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1455687&site=eds-live&custid=s3260518
_zClick to access digital title | log in using your CIU ID number and my.ciu.edu password
942 _cOB
_D
_eEB
_hPN.
_m2017
_QOL
_R
_x
_8NFIC
_2LOC
994 _a92
_bNT
999 _c86986
_d86986
902 _a1
_bCynthia Snell
_c1
_dCynthia Snell