| 000 | 01735cam a2200373Mi 4500 | ||
|---|---|---|---|
| 001 | ocn966384330 | ||
| 003 | OCoLC | ||
| 005 | 20240726104725.0 | ||
| 008 | 161214s2015 nyua ob 001 0 eng d | ||
| 040 |
_aYDX _beng _erda _epn _cYDX _dNT _dCDX _dOCLCF _dOCLCO |
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| 020 |
_a9781845414948 _q((electronic)l(electronic)ctronic) |
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| 043 | _ae------ | ||
| 050 | 0 | 4 |
_aG155 _b.U733 2015 |
| 049 | _aMAIN | ||
| 100 | 1 |
_aHeeley, John, _d1951- _e1 |
|
| 245 | 1 | 0 |
_aUrban destination marketing in contemporary Europe : _buniting theory and practice / _cJohn Heeley. |
| 260 |
_aBuffalo : _bChannel View Publications, _c(c)2015. |
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| 300 |
_a1 online resource (xxiv, 165 pages ): _billustrations. |
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| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_acomputer _bc _2rdamedia |
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| 338 |
_aonline resource _bcr _2rdacarrier |
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| 347 |
_adata file _2rda |
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| 490 | 1 |
_aAspects of tourism ; _v66 |
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| 504 | _a2 | ||
| 505 | 0 | 0 |
_a1. Introduction -- _tPARTI: Practice -- _t2. The practitioners: profiling the ubiquitous DMO -- _t3. Urban destination marketing operations -- _tPARTII: Theory -- _t4. Critique of the theory of marketing competitive advantage -- _t5. Towards a new 'middle-range' theory: the dynamics of urban destination marketing -- _tEpilogue: Coventry, Millennium Eve, 1999 |
| 530 |
_a2 _ub |
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| 650 | 0 |
_aTourism _zEurope _xMarketing. |
|
| 650 | 0 |
_aCity promotion _zEurope. |
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| 655 | 1 | _aElectronic Books. | |
| 856 | 4 | 0 |
_zClick to access digital title | log in using your CIU ID number and my.ciu.edu password. _uhttpss://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=959745&site=eds-live&custid=s3260518 |
| 942 |
_cOB _D _eEB _hG. _m2015 _QOL _R _x _8NFIC _2LOC |
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| 994 |
_a92 _bNT |
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| 999 |
_c76098 _d76098 |
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| 902 |
_a1 _bCynthia Snell _c1 _dCynthia Snell |
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