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001 10830077
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006 m eo d
007 cr cn |||m|||a
008 140125s2014 nyu foab 001 0 eng d
020 _a9781606495759
_qe-book
035 _a(OCoLC)869630425
035 _a(CaBNVSL)swl00403085
040 _aCaBNVSL
_beng
_erda
_cCaBNVSL
_dCaBNVSL
050 4 _aHF5415.5
100 1 _aChang, Wei-Lun.,
_eauthor.
245 1 0 _aService mining :
_bframework and application /
_cWei-Lun Chang.
250 _aFirst edition.
264 1 _aNew York, New York (222 East 46th Street, New York, NY 10017) :
_bBusiness Expert Press,
_c[(c)2014.]
300 _a1 online resource (xi, 104 pages)
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _adata file
_2rda
490 1 _aQuantitative approaches to decision making collection,
_x2163-9582
500 _aPart of: 2013 digital library.
504 _aIncludes bibliographical references (pages 95-101) and index.
505 0 _a1. Framework and opportunities of service mining --
_t2. Mining customer value on services --
_t3. Mining the price of service --
_t4. Mining cooperation of services --
_t5. Mining services in customer relationship --
_t6. Discovering service failure and recovery --
_t7. Mining service brands --
_t8. Toward service idealism --
_tConclusion --
_tNotes --
_tReferences --
_tIndex.
506 _aAccess restricted to authorized users and institutions.
520 3 _aThe shifting focus of service from the 1980s to 2000s has proved that IT not only lowers the cost of service but creates avenues to enhance revenue through service. In particular, companies increase revenue through IT-based services. The new type of service, e-service, has several features such as being mobile, flexible, interactive, and interchangeable. Additionally, e-services have much to offer in terms of overcoming obstacles faced by a traditional services industry. The concept of service science, which was proposed by IBM, combines several issues into traditional service management, such as the disciplines of technology and engineering. While service science provides an avenue for future service researches, the specific research areas from the IT perspective still needs to be elaborated. This book introduces a novel concept, service mining, to address several research areas from the viewpoints of technology, model, management, and application. Service mining is defined as "a systematical process including service discovery, experience, recovery, and retention to discover unique patterns and exceptional values within the existing services." The goal of service mining is similar to data mining, text mining, or web mining--it aims to "detect something new" from the service pool. The major difference is the feature of service is quite distinct in its mining target such as data or text. In other words, service is a process of value co-creation and difference in the perception of various customers. In the concept of service mining, the target is not only the traditional services but also IT-based services. Service mining is a branch under the big umbrella of service science. The goals of this book are to devise various concepts of service mining and to identify different possible applications. The contribution is to furnish a roadmap of service mining to researchers, managers, and marketers in service sectors.
530 _a2
_ub
530 _aAlso available in printing.
538 _aMode of access: World Wide Web.
538 _aSystem requirements: Adobe Acrobat reader.
588 _aTitle from PDF title page (viewed on January 25, 2014).
650 0 _aCustomer services
_xData processing.
653 _aservice mining
653 _aservice cooperation
653 _aservice branding
653 _aservice idealism
653 _apricing
653 _avalue network
655 0 _a[genre]
776 0 8 _iPrint version:
_z9781606495742
830 0 _a2013 digital library.
830 0 _aQuantitative approaches to decision making collection.
_x2163-9582
856 4 0 _uhttps://go.openathens.net/redirector/ciu.edu?url=https://portal.igpublish.com/iglibrary/search/BEPB0000224.html
942 _2lcc
_bCIU
_cOB
_eBEP
_QOL
_zBEP10830077
999 _c74240
_d74240
902 _c1
_dCynthia Snell