000 04740nam a2200865 i 4500
001 10910528
003 CaPaEBR
005 20241023114835.0
006 m eo d
007 cr cn |||m|||a
008 140821s2014 nyu foab 001 0 eng d
020 _a9781606497494
_qe-book
035 _a(OCoLC)888415295
035 _a(CaBNVSL)swl00403766
040 _aCaBNVSL
_beng
_erda
_cCaBNVSL
_dCaBNVSL
050 4 _aHF5415.153
100 1 _aZeithaml, Valarie A.,
_eauthor.
245 1 0 _aProfiting from services and solutions :
_bwhat product-centric firms need to know /
_cValarie A. Zeithaml, Stephen W. Brown, Mary Jo Bitner, and Jim Salas.
250 _aFirst edition.
264 1 _aNew York, New York (222 East 46th Street, New York, NY 10017) :
_bBusiness Expert Press,
_c[(c)2014.]
300 _a1 online resource (xiv, 116 pages)
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _adata file
_2rda
490 1 _aService systems and innovations in business and society collection,
_x2326-2699
500 _aPart of: 2014 digital library.
504 _aIncludes bibliographical references (pages 105-114) and index.
505 0 _aIntroduction: transitioning from products to services and solutions --
_tThe service infusion continuum --
_tCompany configuration for services and solutions --
_tCapabilities: skills, training, and technology --
_tCustomization: balancing uniqueness with operational realities --
_tCollaboration with customers: engaging customers in service and solution design, development, and challenges to offering new services and solutions --
_tConclusion: cultivating a service and solution --
_tAppendix 1. Research approach, resources, and methodology --
_tAppendix 2. Company interview guide --
_tAbout the authors --
_tNotes --
_tReferences --
_tIndex.
506 _aAccess restricted to authorized users and institutions.
520 3 _aDesigned for executives in companies that manufacture or sell products, this book outlines the challenges of launching a service and solutions business within a product-oriented organization. The target audience-- manufacturers, industrial suppliers, technology firms, and other vendors of business goods--views services and solutions as a means to financial growth, reduced revenue volatility, greater differentiation from the competition, increased share of customer budget, and improved customer satisfaction, loyalty, and lock-inches The authors visualize the transition from products sold to services rendered and identify the challenges that leaders will face during the transformation. To overcome those challenges, the book shows leaders how to manage change in five areas: corporate structure; corporate culture; organizational metrics of performance, growth and investment; individual skills and talent development; and core competencies of collaboration and customization.
530 _a2
_ub
530 _aAlso available in printing.
538 _aSystem requirements: Adobe Acrobat reader.
538 _aMode of access: World Wide Web.
588 _aTitle from PDF title page (viewed on August 21, 2014).
650 0 _aService industries.
650 0 _aManufacturing industries.
650 0 _aProduction management.
650 0 _aNew products.
653 _asolutions
653 _asolutions marketing
653 _aservitization
653 _aservice- oriented
653 _aservice transition
653 _aservice strategies
653 _aservice scorecard
653 _aservice marketing
653 _aservice leadership
653 _aservice innovation
653 _aservice infusion
653 _aservice design
653 _aservice continuum
653 _aservice-centered,
653 _aproduct-service systems
653 _aorganizational culture
653 _aintegrated solutions
653 _aintegrated product services
653 _agrowth through service
653 _acustomization
653 _acustomer centricity
653 _acollaboration
653 _aclassification of services
653 _achange management
653 _abusiness-to-business
655 0 _a[genre]
700 1 _aSalas, Jim.,
_eauthor.
700 1 _aBitner, Mary Jo.,
_eauthor.
700 1 _aBrown, Stephen Walter,
_d1943-,
_eauthor.
776 0 8 _iPrint version:
_z9781606497487
830 0 _aService systems and innovations in business and society collection.
_x2326-2699
830 0 _a2014 digital library.
856 4 0 _uhttps://go.openathens.net/redirector/ciu.edu?url=https://portal.igpublish.com/iglibrary/search/BEPB0000298.html
942 _2lcc
_bCIU
_cOB
_eBEP
_QOL
_zBEP10910528
999 _c74164
_d74164
902 _c1
_dCynthia Snell