000 04204nam a2200565 i 4500
001 11152349
003 CaPaEBR
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006 m eo d
007 cr cn |||m|||a
008 151226s2016 nyuab foab 001 0 eng d
020 _a9781631573149
_qe-book
035 _a(OCoLC)939734205
035 _a(CaBNVSL)swl00405996
040 _aCaBNVSL
_beng
_erda
_cCaBNVSL
_dCaBNVSL
050 4 _aHC59.7
100 1 _aGoncalves, Marcus.,
_eauthor.
245 1 0 _aLeveraging cultural diversity in emerging markets /
_cMarcus Goncalves and Finn Majlergaard.
250 _aFirst edition.
264 1 _aNew York, New York (222 East 46th Street, New York, NY 10017) :
_bBusiness Expert Press,
_c[(c)2016.]
300 _a1 online resource (xii, 227 pages) :
_billustrations, maps.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _adata file
_2rda
490 1 _aEconomics collection,
_x2163-7628
504 _aIncludes bibliographical references (pages 205-218) and index.
505 0 _a1. Understanding emerging markets --
_t2. Economic and cultural transformations at emerging and frontier markets --
_t3. Coping with differences and promoting interactions --
_t4. Clash of civilizations or cultural synergies? --
_t5. Global individualism --
_t6. Western or Christian and Muslim or Arab heading towards inevitable conflicts: really? --
_t7. Benefiting from cultural synergies --
_t8. Commonalities in cultures: fruitful reconciliations --
_t9. Emerging markets do not want to be like the West --
_t10. The lesser importance of national cultural identities --
_tAbout the authors --
_tAdvance quotes for Leveraging cultural diversity in emerging markets --
_tReferences --
_tBibliography --
_tIndex.
506 _aAccess restricted to authorized users and institutions.
520 3 _aLeveraging cultural diversity is an important element for competing in the global market. Understanding the overall macroeconomic landscape of emerging and frontier markets is also very important in enabling corporation and international business professionals to fully realize the potential for strategic globalization, which empowers them to compete globally. Most transnational and multinational corporations have made substantial progress in their globalization efforts by establishing operations in several countries and offshoring certain processes or functions to countries with capabilities and growth potential. However, while these recent globalization efforts have their roots in cost arbitrage, today, successful companies must understand that globalization can be a means for shoring up competitive advantage not only to lower labor costs but more importantly to diversify intellectual capabilities and growth, and improve quality enhancement opportunities, in addition to enhancing the ability to get products to market more quickly. This book looks at how one can move forward from the current situation. Most people still see cultural differences as a barrier to success. This book demonstrates how one can, instead, leverage from the cultural diversity and create better, more competitive companies, better leaders, and hopefully a safer and more sustainable world.
530 _a2
_ub
530 _aAlso available in printing.
538 _aMode of access: World Wide Web.
538 _aSystem requirements: Adobe Acrobat reader.
588 _aTitle from PDF title page (viewed on December 26, 2015).
650 0 _aCultural pluralism
_zDeveloping countries.
650 0 _aGlobalization.
650 0 _aInternational business enterprises.
651 0 _aDeveloping countries
_xEconomic conditions.
653 _aCultural Diversity
653 _aEmerging Markets
653 _aGlobal Individualism
653 _aMulticulturalism
655 0 _a[genre]
700 1 _aMajlergaard, Finn.,
_eauthor.
776 0 8 _iPrint version:
_z9781631573132
830 0 _aEconomics collection.
_x2163-7628
856 4 0 _uhttps://go.openathens.net/redirector/ciu.edu?url=https://portal.igpublish.com/iglibrary/search/BEPB0000435.html
942 _2lcc
_bCIU
_cOB
_eBEP
_QOL
_zBEP11152349
999 _c73943
_d73943
902 _c1
_dCynthia Snell