000 04102nam a2200625 i 4500
001 10573270
003 CaPaEBR
005 20241023114827.0
006 m eo d
007 cr cn |||m|||a
008 120628s2012 nyu foab 001 0 eng d
020 _a9781606493908
_qelectronic bk.
024 7 _a10.4128/
_q9781606493908
_2doi
035 _a(OCoLC)797009079
035 _a(CaBNVSL)swl00400980
040 _aCaBNVSL
_beng
_erda
_cCaBNVSL
_dCaBNVSL
050 4 _aHD62.4
100 1 _aBeer, Lawrence A,
_eauthor
245 1 0 _aEssential concepts of cross-cultural management :
_bbuilding on what we all share /
_cLawrence A. Beer.
250 _a1st ed.
264 1 _a[New York, N.Y.] (222 East 46th Street, New York, NY 10017) :
_bBusiness Expert Press,
_c[(c)2012.]
300 _a1 electronic text (xiv, 177 pages) :
_bdigital file.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _adata file
_2rda
490 1 _aInternational business collection,
_x1948-2760
500 _aPart of: 2012 digital library.
504 _aIncludes bibliographical references (pages 169-172) and index.
505 0 _aIntroduction --
_tSection 1. The basics of culture --
_t1. What is culture, where does it come from? --
_t2. Culture and the commercial interloper --
_t3. Approaches to cross-cultural understanding --
_tSection 2. Analyzing cross-cultural determinants --
_t4. The Janus pedagogy --
_t5. Filtering the cultural determinant milieu --
_tSection 3. Putting it all together --
_t6. Cultural navigation techniques --
_t7. Final thoughts --
_tNotes --
_tBibliography of recommended cases on cross-cultural studies --
_tReferences --
_tIndex.
506 _aAccess restricted to authorized users and institutions.
520 3 _aThe purpose and/or promotional promise of almost all textbooks concerning the global environment of commerce is to help the reader understand and appreciate the economic, political, and technological context in which international business operates. This defined approach is tantamount to placing three wheels on a car and expecting it to drive smoothly. It cannot be operated without the balance that a fourth one provides, and that required wheel is culture. In the modern era of globalization, managers venturing forth to engage alien societies must be armed with cross-cultural skill sets lest they travel on feet of clay. Most academic texts and encased individual chapters targeting business students are awash with a confusing maze of intersecting theoretical-based value determinants to define and characterize cultural differences. On the other side of the culture subject are multitudes of guidebooks for executives led by the popular series Kiss, Bow or Shake Hands highlighting disparities as one does business in countless singular societies around the world. Both approaches center on memorizing collections of applied principles and/or factual orientations. A more concise, simple, and practical approach is required that cuts through the complicated cultural matrix.
530 _a2
_ub
530 _aAlso available in printing.
538 _aMode of access: World Wide Web.
538 _aSystem requirements: Adobe Acrobat reader.
588 _aTitle from PDF t.p. (viewed on June 28, 2012).
650 0 _aInternational business enterprises.
650 0 _aIntercultural communication.
650 0 _aGlobalization.
653 _aInternational business
653 _aglobalization
653 _acultural anthropology
653 _acultural determinants
653 _acultural dimensions
653 _ainternational trade
653 _acultural diversity
653 _acultural encounters
655 0 _a[genre]
776 0 8 _iPrint version:
_z9781606493892
830 0 _a2012 digital library.
830 0 _aInternational business collection.
_x1948-2760
856 4 0 _uhttps://go.openathens.net/redirector/ciu.edu?url=https://portal.igpublish.com/iglibrary/search/BEPB0000130.html
942 _2lcc
_bCIU
_cOB
_eBEP
_QOL
_zBEP10573270
999 _c73699
_d73699
902 _c1
_dCynthia Snell