000			03858nam a2200697 i 4500
001			9781947098213
003			BEP
005			20241023114902.0
006			m eo d
007			cr cn |||m|||a
008			180610s2018 nyua foab 001 0 eng d
020			_a9781947098213 _qe-book
035			_a(OCoLC)1038802032
035			_a(CaBNVSL)swl000408375
040			_aCaBNVSL _beng _erda _cCaBNVSL _dCaBNVSL
050		4	_aHF3031
100	1		_aZhuplev, Anatoly, _d1948-, _eauthor.
245	1	0	_aDoing business in the United States : _ba guide for small business entrepreneurs with a global mindset / _cAnatoly Zhuplev, Matthew Stefl, Andrew Rohm.
250			_aFirst edition.
264		1	_aNew York, New York (222 East 46th Street, New York, NY 10017) : _bBusiness Expert Press, _c[(c)2018.]
300			_a1 online resource (xvi, 161 pages) : _billustrations.
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _bcr _2rdacarrier
347			_adata file _2rda
490	1		_aInternational business collection, _x1948-2760
504			_a2
505	0		_a1. Internationalization of the small and medium size enterprise: why go international? -- _t2. Why the United States? Bright and dark sides of doing business in America -- _t3. Market entry: strategy and planning -- _t4. Building and activating your brand -- _tAbout the authors -- _tIndex.
506			_aAccess restricted to authorized users and institutions.
520	3		_aAs nations and regions worldwide enter a period of political-economic transformation and undergo changes in accessibility and market potential, the U.S. market remains an attractive destination for entrepreneurs, small and medium size enterprises (SMEs), and other business entities with a global entrepreneurial mind-set. Books and other sources dedicated to starting and doing business in the United States often focus on academic or large corporate audiences, making them less attractive for aspiring entrepreneurs or SMEs with a global attitude setting their sights on the country. This book strives to serve as a concise guide to understanding the American business landscape from an international business perspective. By and large this book is designated for foreign-based entrepreneurs and SMEs aspiring to expand into the potentially attractive and robust, yet also highly competitive, American market. U.S.-based readers will also find it instrumental and highly relevant in developing their knowledge base and analytical toolbox for perfecting their competitive edge.
530			_a2 _ub
530			_aAlso available in printing.
538			_aMode of access: World Wide Web.
538			_aSystem requirements: Adobe Acrobat reader.
588			_aTitle from PDF title page (viewed on June 10, 2018).
650		0	_aInvestments, Foreign _zUnited States.
650		0	_aInternational business enterprises _zUnited States.
650		0	_aEntrepreneurship _zUnited States.
651		0	_aUnited States _xCommerce _y21st century.
651		0	_aUnited States _xEconomic conditions _y21st century.
653			_abranding
653			_abusiness
653			_aentrepreneurship
653			_ainternationalization
653			_amarket entry
653			_amarket research
653			_amarketing
653			_asmall business
653			_aSME
653			_astart-up
653			_astrategy
653			_aU.S.
653			_aUnited States
655		0	_a[genre]
700	1		_aStefl, Matthew, _eauthor.
700	1		_aRohm, Andrew, _eauthor.
776	0	8	_iPrint version: _z9781947098206
830		0	_aInternational business collection. _x1948-2760
856	4	0	_uhttps://go.openathens.net/redirector/ciu.edu?url=https://portal.igpublish.com/iglibrary/search/BEPB0000749.html
942			_2lcc _bCIU _cOB _eBEP _QOL _zBEP9781947098213
999			_c73648 _d73648
902			_c1 _dCynthia Snell