000 | 03238nam a2200505 i 4500 | ||
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001 | 9781631575952 | ||
003 | BEP | ||
005 | 20240726104637.0 | ||
008 | 180406s2018 nyua foa 001 0 eng d | ||
020 |
_a9781631575952 _q((electronic)l(electronic)ctronic)-book |
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040 |
_aCaBNVSL _beng _erda _cCaBNVSL _dCaBNVSL |
||
050 | 0 | 4 |
_aHA31 _b.C663 2018 |
100 | 1 |
_aFogli, John, _e1 |
|
245 | 1 | 0 |
_aConducting survey research : _ba practical guide / _cJohn Fogli, Linda Herkenhoff. |
250 | _aFirst edition. | ||
260 |
_aNew York, New York (222 East 46th Street, New York, NY 10017) : _bBusiness Expert Press, _c(c)2018. |
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300 |
_a1 online resource (x, 186 pages) : _billustrations. |
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336 |
_atext _btxt _2rdacontent |
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337 |
_acomputer _bc _2rdamedia |
||
338 |
_aonline resource _bcr _2rdacarrier |
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347 |
_adata file _2rda |
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490 | 1 | _aQuantitative approaches to decision making collection, | |
505 | 0 | 0 |
_a1. Survey research overview -- _t2. Survey administration -- _t3. Item scaling -- _t4. Questionnaire design -- _t5. Sampling -- _t6. Data analysis -- _t7. Survey reporting -- _tAppendices -- _tAbout the authors -- _tIndex. |
520 | 3 | _aCreating a powerful and impactful survey is no easy feat; even experienced survey researchers struggle to eliminate bias and create robust questionnaire designs. Through case studies, real-life examples, and multiple data visualization graphics, Conducting Survey Research offers a unique "how to" guide on creating a survey. Throughout its seven chapters, the book enables readers to build relevant, unbiased, and purposeful survey questions. The book highlights common mistakes in survey research (e.g., using the appropriate sample size and survey administration mode) and demonstrates how to interpret survey data and report findings. Although numerous online survey platforms exist, the book reviews features of some of the most popular ones to help readers decide which best meet their needs. The world of survey research is extensive. Although this book offers a great introduction to the survey research world, it only covers the tip of the iceberg. For those interested in delving deeper into the topic, JAF Associates offers onsite, on-demand, instructor-led, and self-paced learning modules covering the content of this book, and more. | |
530 |
_a2 _ub |
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530 | _aAlso available in printing. | ||
538 | _aMode of access: World Wide Web. | ||
588 | _aTitle from PDF title page (viewed on April 6, 2018). | ||
650 | 0 |
_aSurveys _xMethodology. |
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650 | 0 | _aQuestionnaires. | |
653 | _abias | ||
653 | _adata visualization | ||
653 | _aerror | ||
653 | _ainterpreting survey data | ||
653 | _aonline survey platforms | ||
653 | _aquestionnaire design | ||
653 | _areporting | ||
653 | _asample size | ||
653 | _asurvey administration | ||
653 | _asurvey questions | ||
655 | 0 | _aElectronic books. | |
700 | 1 |
_aHerkenhoff, Linda, _e1 |
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856 | 4 | 1 |
_uhttps://go.openathens.net/redirector/ciu.edu?url=https://portal.igpublish.com/iglibrary/search/BEPB0000714.html _zClick here to access this RESOURCE ONLINE | Login using your my.ciu username & password |
942 |
_c1 _D _eBEP _hHA31.2 _m(c)2018 _QOB _R _x _8NFIC _dCynthia Snell |
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999 |
_c73523 _d73523 |
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902 |
_a1 _bCynthia Snell _c1 _dCynthia Snell |