000 03153nam a2200481 i 4500
001 9781631575952
003 BEP
005 20240726104621.0
008 180406s2018 nyua foa 001 0 eng d
020 _a9781631575952
_q((electronic)l(electronic)ctronic)-book
040 _aCaBNVSL
_beng
_erda
_cCaBNVSL
_dCaBNVSL
050 0 4 _aHA
_b.C663 2018
100 1 _aFogli, John,
_e1
245 1 0 _aConducting survey research :
_ba practical guide /
_cJohn Fogli, Linda Herkenhoff.
250 _aFirst edition.
260 _aNew York, New York (222 East 46th Street, New York, NY 10017) :
_bBusiness Expert Press,
_c(c)2018.
300 _a1 online resource (x, 186 pages) :
_billustrations.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _adata file
_2rda
490 1 _aQuantitative approaches to decision making collection,
505 0 0 _a1. Survey research overview --
_t2. Survey administration --
_t3. Item scaling --
_t4. Questionnaire design --
_t5. Sampling --
_t6. Data analysis --
_t7. Survey reporting --
_tAppendices --
_tAbout the authors --
_tIndex.
520 3 _aCreating a powerful and impactful survey is no easy feat; even experienced survey researchers struggle to eliminate bias and create robust questionnaire designs. Through case studies, real-life examples, and multiple data visualization graphics, Conducting Survey Research offers a unique "how to" guide on creating a survey. Throughout its seven chapters, the book enables readers to build relevant, unbiased, and purposeful survey questions. The book highlights common mistakes in survey research (e.g., using the appropriate sample size and survey administration mode) and demonstrates how to interpret survey data and report findings. Although numerous online survey platforms exist, the book reviews features of some of the most popular ones to help readers decide which best meet their needs. The world of survey research is extensive. Although this book offers a great introduction to the survey research world, it only covers the tip of the iceberg. For those interested in delving deeper into the topic, JAF Associates offers onsite, on-demand, instructor-led, and self-paced learning modules covering the content of this book, and more.
538 _aMode of access: World Wide Web.
588 _aTitle from PDF title page (viewed on April 6, 2018).
650 0 _aSurveys
_xMethodology.
650 0 _aQuestionnaires.
653 _abias
653 _adata visualization
653 _aerror
653 _ainterpreting survey data
653 _aonline survey platforms
653 _aquestionnaire design
653 _areporting
653 _asample size
653 _asurvey administration
653 _asurvey questions
655 0 _aElectronic books.
700 1 _aHerkenhoff, Linda,
_e1
856 4 1 _uhttps://go.openathens.net/redirector/ciu.edu?url=https://portal.igpublish.com/iglibrary/search/BEPB0000714.html
_zClick here to access this RESOURCE ONLINE | Login using your my.ciu username & password
942 _m2018
_c1
_hHA.
_eBEP
_k
_i2021-2022
_dCynthia Snell
999 _c72875
_d72875
902 _a1
_bCynthia Snell
_c1
_dCynthia Snell