000 03485nam a2200397 i 4500
001 9781948198998
003 BEP
005 20240726104619.0
008 180612s2018 nyu foab 001 0 eng d
020 _a9781948198998
040 _aCaBNVSL
_beng
_erda
_cCaBNVSL
_dCaBNVSL
050 0 4 _aHC
_b.B875 2018
100 1 _aMunoz, J. Mark,
_e1
245 1 0 _aBusiness strategy in the artificial intelligence economy /edited by J. Mark Munoz and Al Naqvi.
250 _aFirst edition.
260 _aNew York, New York (222 East 46th Street, New York, NY 10017) :
_bBusiness Expert Press,
_c(c)2018.
300 _a1 online resource (viii, 133 pages)
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _adata file
_2rda
490 1 _aStrategic management collection,
505 0 0 _a1. Introduction / Al Naqvi and J. Mark Munoz --
_t2. The role of artificial intelligence in the knowledge organization of companies / Andrea Bencsik --
_t3. A new perspective of change for the artificial intelligence age / Krishna Raj Bhandari --
_t4. Artificial intelligence in strategic human resources management / Al Naqvi --
_t5. Artificial intelligence and cybersecurity / Mehrdad Sharbaf --
_t6. Artificial intelligence and innovation management: improving an innovation portfolio through machine learning / Carlos Vasquez --
_t7. Permissionless evolution of ethics: artificial intelligence / Margaret A. Goralski and Krystyna Górniak-Kocikowska --
_t8. The future of logistics and marketing in an artificial intelligence-governed world / Luis A. Soto and Sergio Biggemann --
_t9. Artificial intelligence and customer service in health care / Norrie J. Daroga --
_t10. Artificial intelligence-based decision making applied in marketing and sales in third world countries / Abel Kinoti Meru, Felix Musau, and Mary Wanjiru Kinoti --
_t11. Conclusion / J. Mark Munoz and Al Naqvi --
_tAbout the authors --
_tIndex.
520 3 _aTechnological breakthroughs relating to artificial intelligence has redefined business operations worldwide. For example, the ways in which data are captured, processed, and utilized to optimize customer interactions have grown by leaps and bounds. The change is redefining the structural dynamics of business strategy, economic theory, and management concepts. Leading technology companies around the world have expanded their research in artificial intelligence. With IBM's launch of Watson, a new Cognitive Era has started. Investment firms have backed numerous emerging artificial intelligence companies. Meanwhile, there is paucity of academic and business research on the subject. This book project is a pioneering examination of how artificial intelligence is transforming the contemporary business strategy.
538 _aMode of access: World Wide Web.
538 _aSystem requirements: Adobe Acrobat reader.
588 _aTitle from PDF title page (viewed on June 12, 2018).
650 0 _aArtificial intelligence
_xEconomic aspects.
650 0 _aStrategic planning.
653 _aartificial intelligence
653 _abusiness strategy
653 _astrategy
700 1 _aNaqvi, Al,
_e1
856 4 1 _uhttps://go.openathens.net/redirector/ciu.edu?url=https://portal.igpublish.com/iglibrary/search/BEPB0000745.html
_zClick here to access this RESOURCE ONLINE | Login using your my.ciu username & password
942 _m2018
_c1
_hHC
_i2021-2022
_dCynthia Snell
999 _c72813
_d72813
902 _a1
_bCynthia Snell
_c1
_dCynthia Snell