000			01856cam a2200397 i 4500
001			on1292531035
003			OCoLC
005			20240726104613.0
008			220111s2022 caua b 001 0 eng
010			_a2021058387
040			_aDLC _beng _erda _cDLC _dBDX _dOCLCO _dOCLCF _dOCLCO _dYDX _dWRF _dSBI
020			_a9781440872228 _q((pa(print & electronic)rback)a((pa(print & electronic)rback)rint & (electronic)l(electronic)ctronic)rback)
029	1		_aZWZ _b264272765
042			_apcc
043			_an-us---
049			_aSBIM
050	0	4	_aZ716 _b.P733 2022
100	1		_aVillamor, Stephanie Espinoza, _e1
245	1	0	_aPractical marketing for the academic library /Stephanie Espinoza Villamor and Kimberly Shotick.
260			_aSanta Barbara, California : _bLibraries Unlimited, an imprint of ABC-CLIO, LLC, _c(c)2022.
300			_axviii, 137 pages : _billustrations ; _c24 cm
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
504			_a2
505	0	0	_aBuilding your team -- _tDefining your areas -- _tMarketing for the mind -- _tMarketing from the heart -- _tDiversity, equity, and inclusion -- _tAssessing the program -- _tMarketing to faculty, staff, and administration.
520	0		_a"This down-to-earth book offers practical marketing solutions for reaching students, faculty, and administration in community college and university libraries, based on real-world examples of team-based communication and practice"-- _cProvided by publisher.
530			_a2 _ub
650		0	_aAcademic libraries _xMarketing.
650		0	_aAcademic libraries _xPublic relations.
650		0	_aLibraries and colleges.
650		0	_aAcademic libraries _zUnited States _vCase studies.
700	1		_aShotick, Kimberly, _e1
942			_c1 _hZ _m2022 _QSTAFF _dCynthia Snell
994			_aC0 _bSBI
999			_c72621 _d72621
902			_a1 _bCynthia Snell _c1 _dCynthia Snell