000			01638cam a2200397Mi 4500
001			ocn827949462
003			OCoLC
005			20240726104326.0
008			121211s2013 ohua b 001 0 eng
020			_a9781111580216
040			_aAU@ _beng _erda _cAU@ _dOCLCO _dYDXCP _dSBI
049			_aSBIO
050	0	4	_aHF5415 _b.A384 2013
050	0	4	_aHF5415
100	1		_aShimp, Terence A. _e1
245	1	0	_aAdvertising, promotion, and other aspects of integrated marketing communications /Terence A. Shimp,
250			_aninth edition.ition
260			_aMason, Ohio : _bSouth-Western Cengage Learning, _c(c)2013.
300			_axxii, 729 pages : _billustrations ; _c29 cm
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
500			_aPrevious edition published in 2010.
504			_a2
530			_a2
530			_aDigital and Print sharing is NOT ColoradoVERED. CIU's licenses DO NOT PERMIT ColoradoPYING Oregon SHARING of this title in electronic or print format. PLEASE click on the "copyright permission request form" above to request permission to be obtained for digital sharing.
650		0	_aAdvertising.
650		0	_aCommunication in marketing.
650		0	_aDirect marketing.
650		0	_aSales promotion.
700	1		_aAndrews, J. Craig. _eaut
907			_a.b16983580 _b05-02-18 _c05-06-13
942			_cREF _hHF _m2013 _i2020-10-24 _k0.00 _2ddc _w289.95
945			_g1 _i31923001850565 _j2 _lcirr _o- _p0.00 _q- _r- _so -- _t69 _u4 _v1 _w4 _x0 _y.i20009872 _z05-06-13
998			_b08-08-13 _cm _da
999			_c63912 _d63912
902			_a1 _bCynthia Snell _c1 _dCynthia Snell