000			04897nam a2200397Ki 4500
001			ocn868069179
003			OCoLC
005			20240726105457.0
008			140114s2011 onca ob 001 0deng d
040			_aNT _beng _erda _epn _cNT
020			_a9781442661684 _q((electronic)l(electronic)ctronic)l((electronic)l(electronic)ctronic)ctronic bk.
050	0	4	_aP96 _b.P694 2011
049			_aNTA
100	1		_aEhrat, Johannes, _d1952- _e1
245	1	0	_aPower of scandal : _bsemiotic and pragmatic in mass media / _cJohannes Ehrat.
246	3	0	_aSemiotic and pragmatic in mass media
260			_aToronto ; _aBuffalo [N.Y. : _bUniversity of Toronto Press, _c(c)2011.
300			_a1 online resource (xvi, 407 pages) : _billustrations.
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _bcr _2rdacarrier
347			_adata file _2rda
490	1		_aToronto studies in semiotics and communication.
504			_a2
505	0	0	_tA theoretical approach to the nature of media scandal. How scandal research tends to treat the achievement of media scandals -- _tScandal as logic : ideal and sanction -- _tScandal as industrial product and institutional practice -- _tMedia scandals and what they are not -- _tVideo-truths -- _tComprehending media scandals from media -- _tPublicity narrative as precondition of scandals -- _tWhat is publicity, the public sphere?. Publicity as methodological construct -- _tPublicity as simulacrum -- _tPublicity and meaning as subsistence -- _tSemiotic as theory of formal and concrete meaning -- _tSemiotic of publicity. Publicity as teleology -- _tLegitimacy -- _tPublic opinion as historical-cultural role relation -- _tPublic opinion as theatre -- _tPublic opinion operates by constructing the role of enunciation instance -- _tPublicity in media theory. Media : functional or semiotic? -- _tIs there a need for a separate semiotic media theory? -- _tSigns of society -- _tFunctions of the three correlates in the media sign -- _tTechnological determination or sign process : the case of televangelism -- _tGodcasting : meaning apparatuses of religious self-display -- _tFrom Jubilation to scandal. Religious meaning outside of public opinion -- _tTelevision studies and aesthetic form -- _tMedia construction of religious space and time -- _tThe call forward -- _tWitnessing -- _tPrayTV yields to PreyTV : acts of televangelist authority -- _tPrimordial scandal religion -- _tJudgement : bringing into scandal-position. Scandal technique -- _tInvestigative journalism and objectivity -- _tMetatexts : simplifying sanctions in public opinion texts -- _tDeduction classes of scandal -- _tThe course of the scandal pro-gram. Media scandal methods -- _tEvent : how destination in the Shanley story created the scandal -- _tThe role structure of the Shanley story -- _tTwo discursive scandal constructions -- _tReality : news practice between reality determination and satirical alienation -- _tEffect and reality of scandal. Scandal as objectivity effect -- _tObjective scandal effects -- _tCritique of subjectivity approaches and functionalism -- _tScandal effect as semiotic -- _tInstitutions as pragmatic predetermination of purpose -- _tDelegitimization of an institution as purpose of media scandals -- _tConclusion.
520	0		_a"Are there events that are inherently scandalous? Power of Scandal finds that the very idea of 'scandal' is derived not from an event, but from public opinion - which, in turn, is construed by media narratives. Scandal is powerful because of its ability to challenge institutions by destabilizing their legitimacy. The media plays an integral role in the creation of scandal because it interprets real events as purposeful actions for the public. Examining the ubiquity of scandals in today's mass media, Johannes Ehrat's conclusions are fresh and surprising.
520	0		_aEhrat applies classic semiotic and pragmatic thought to contemporary media issues, mainly moralist discourse from sex abuse cases to the phenomenon of televangelism. Arguing that sociological and communications studies of scandal have ignored the media's constructed nature, Ehrat focuses on how meaningful public narrative is produced. By examining the parallel worlds of media and public opinion, Power of Scandal uses an alternative heuristic for understanding mass communication that is both rigorous and sophisticated.
530			_a2 _ub
650		0	_aScandals in mass media.
650		0	_aMass media _xSemiotics.
655		1	_aElectronic Books.
856	4	0	_uhttps://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=682688&site=eds-live&custid=s3260518 _zClick to access digital title | log in using your CIU ID number and my.ciu.edu password
942			_cOB _D _eEB _hP. _m2011 _QOL _R _x _8NFIC _2LOC
994			_a02 _bNT
999			_c101527 _d101527
902			_a1 _bCynthia Snell _c1 _dCynthia Snell