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A professional and practitioner's guide to public relations research, measurement, and evaluation /David Michaelson and Don W. Stacks. by Series:
Edition: Third edition.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, (c)2017
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HM1221.

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2.
A professional and practitioner's guide to public relations research, measurement, and evaluation /David Michaelson and Don W. Stacks. by Series:
Edition: Second edition.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, (c)2014
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HM1221.

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